Leading Infrastructure Vendor Licenses Adamind Media Adaptation Software for Its Service Delivery Platform.

PALO ALTO, Calif. -- Agreement enables world's largest mobile infrastructure provider to expand deployment of Adamind's Spire(TM) Platform to a range of content services beyond MMS 

Adamind Ltd. (LSE:ADA) (Adamind or the "Company"), a global supplier of software that enables mobile multimedia content and converged communications services to be experienced over any device or network, announces that a leading infrastructure vendor and an Adamind channel partner, has entered a new licensing agreement to expand the deployment of Spire(TM) Platform, Adamind's media adaptation software, to a broad range of mobile content services.

The agreement is part of Adamind's strategy to leverage its software solutions to new applications and markets. To date Adamind Spire(TM) Platform has been deployed by the vendor solely for handling multimedia messaging services (MMS). Under the new agreement, Spire(TM) Platform has been adopted as a core part of the vendor's Service Delivery Platform (SDP) and will be deployed for the media adaptation of a broad range of new content applications beyond MMS, including music and video downloads, Email, mobile browsing and instant messaging. Adamind expects to announce further SDP related deals during the course of 2006 and beyond.

Adamind will receive a set license fee per operator and expects revenues to increase as operators deploy multiple mobile applications and as service uptakes and traffic grows. Over the next 12 months Adamind, in partnership with the vendor, is targeting approximately 10 operator customers for the deployment of the complete service delivery platform.

Shailendra Jain, CEO of Adamind, said: "The choice of Adamind Spire(TM) as the media adaptation engine within the vendor's SDP is a testament not only to our leading technology but also to the strength of our relationships with our customers and channel partners. Operators are investing significant amounts of capital and resources in building advanced media services. By integrating Adamind Spire(TM) Platform as part of the SDP environment, operators will be able to enjoy pure media adaptation and in the near future be able to deploy additional added-value media-handling features and solutions from Adamind."

Service delivery platforms (SDP) are horizontal network architectures implemented on open standards and enable messaging & content services providers to use common functions for supporting multiple services such as security, storage and media adaptation among others. By deploying SDPs, service providers can rapidly and cost-effectively deliver new, differentiated revenue-generating services reducing the costs, timeframes and risks of developing, deploying, delivering and managing service applications for mobile, fixed and broadband networks.

About Adamind

Adamind (LSE: ADA) is a provider of software that enables mobile multimedia content and converged communications services. The company addresses the interoperability challenge that exists between different mobile devices to receive and process media rich content. The Adamind Spire(TM) platform provides media adaptation and enhancement software enabling service operators to successfully deploy messaging, content and next generation convergence services; generate new revenue streams; and drive key new value-added-services (VAS) enablers such as advertising, branding, DRM and anti-abuse support. With over 100 deployments in some of the world's major mobile operator networks and content providers such as Universal Mobile Music, Adamind is strategically poised to enable the promise of the Mobile Lifestyle revolution. Adamind has strategic relationships with major infrastructure vendors and system integrators including Ericsson, HP, IBM, Accenture, LogicaCMG, Motorola, Openwave, Critical Path and CBOSS. www.adamind.com