Leading Business Strategist & Annodyne CEO Anthony Campisi to Discuss The New Marketing Economy(TM) on "Money Matters TV".PHILADELPHIA -- Anthony Campisi, a leading business strategist strat·e·gist n. One who is skilled in strategy. Noun 1. strategist - an expert in strategy (especially in warfare) strategian market strategist - someone skilled in planning marketing campaigns who coined the concept of The New Marketing Economy[TM], will be a featured guest on "Money Matters TV" this month. Campisi will discuss the changing face of marketing, based upon his experiences as the President and Chief Executive Officer of Philadelphia-based Annodyne, Inc., a professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. company providing Internet business strategy and creative/technical execution for clients as diverse as The Wharton School of the University of Pennsylvania The Wharton School is the business school of University of Pennsylvania in Philadelphia, Pennsylvania. It was established in 1881 through a donation of Joseph Wharton, making it the world’s oldest business school. , Comcast Corporation, Lucent Technologies, MapQuest, and Rollerblade. He has also worked directly with a number of high-profile political campaigns, as well as regional and civic business and cultural institutions. The half-hour business program, produced and distributed by Comcast, is available in over 680,000 homes in the greater Philadelphia region on nine cable television systems, including Lower Merion, Willow Grove Willow Grove may refer to:
During his interview, Campisi will elaborate on his concept of The New Marketing Economy, in which he describes how the Internet and web-based technologies are changing traditional marketing models as we know them. He leads a blog under the same name at www.newmarketingeconomy.com. A gifted entrepreneur, Campisi has grown the company he founded in 2001 from a boutique Boutique A small investment firm specializing in offering specific, but limited services to a select number of individuals. Notes: These investment firms are the alternatives to large financial supermarkets. They provide a highly personalized environment for investing. agency specializing in e-mail marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. campaigns, to a full-service developer of Internet-centric marketing models. Prior to founding Annodyne, Campisi played an integral role in the resurgence re·sur·gence n. 1. A continuing after interruption; a renewal. 2. A restoration to use, acceptance, activity, or vigor; a revival. of Cartel cartel (kärtĕl`), national or international organization of manufacturers or traders allied by agreement to fix prices, limit supply, divide markets, or to fix quotas for sales, manufacture, or division of profits among the member firms. Systems and the launch of Mercadien Technologies, two regionally-based network integration and e-Business services companies. Campisi sits on the Board of Directors of the Greater Philadelphia Chamber of Commerce, is the Philadelphia Direct Marketing Association's eMarketing Council Chairman, and is on the Advisory Board for the Philadelphia Area New Media Association - a division of the Eastern Technology Council. About Annodyne: Annodyne, Inc. is a professional services company providing Internet business strategy, creative and technical execution for a diverse clientele. The company is centered on their vision of The New Marketing Economy[TM], and developing Internet-centric marketing models which shift marketing from a cost center to a profit center through Marketing Performance Measurement. Additional information about the company is available at www.annodyne.com. To learn more about Annodyne's thought leadership position, visit their blog at www.newmarketingeconomy.com. |
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