Lamar Advertising Announces New Logo and Transit Franchises.BATON ROUGE Baton Rouge (băt`ən r  zh) [Fr.,=red stick], city (1990 pop. 219,531), state capital and seat of East Baton Rouge parish, SE La. , La.--(BUSINESS WIRE)--Nov. 11, 1996--Lamar Advertising Company (Nasdaq: LAMR LAMR Lake Meredith National Recreation Area (US National Park Service)LAMR Large-Aperture Microwave Radiometer LAMR Load and Make Ready (pistol shooting) ), a leading outdoor advertising company, announced today that it has been selected to operate the logo sign franchise for the state of Florida. Logo signs are blue directional signs located on public rights-of-way near highway exits and deliver brand name information on available gas, food, lodging and camping services. Logo sign franchises are awarded on a state- wide basis. Lamar was also recently selected to provide tourist- oriented directional signage (TODS TODS Transactions On Database Systems TODS Tactical Optical Disk System TODS Training & Operational Data Synchronizer (SIMCI initiative) TODS Technical Order Distribution Subaccount ) for the Canadian province Noun 1. Canadian province - Canada is divided into 12 provinces for administrative purposes province, state - the territory occupied by one of the constituent administrative districts of a nation; "his state is in the deep south" of Ontario. The Ministry of Economic Development, Trade and Tourism selected Canadian TODS, Inc., a wholly-owned subsidiary of Lamar, in a competitive selection process. This represents Lamar's first logo sign operation outside of the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . In addition to the Florida and Ontario programs, Lamar recently signed a purchase agreement to acquire the logo sign operations in Kentucky and Nevada. The transaction is subject to customary closing conditions, including required regulatory approvals. Including Florida, Kentucky and Nevada, Lamar's wholly-owned subsidiary, Interstate Logos, Inc., operates (or will operate) 18 logo sign franchises out of the 22 states which have a privatized logo sign program. Lamar also recently announced a $1.1 million acquisition of approximately 450 transit advertising displays located in the following markets: Augusta, GA, Greenville, SC, North Charleston North Charleston A city of southeast South Carolina, a suburb of Charleston. Population: 80,600. , SC, Spartenburg, SC, and Columbia, SC. Through its transit advertising business, started in early 1995, Lamar operates displays on bus shelters, benches and buses. CONTACT: Lamar Advertising Co., Baton Rouge Keith A. Istre or Rod Rackley, 504/926-1000 |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion