Labeltronix Forms New Sales Team for Wine Industry.

ORANGE, Calif. -- In response to growing demand for custom label solutions, Labeltronix has hired Bill Huey and Steve Bisceglia as Wine Label Specialists.

With more than 42 years of experience in the wine label business, Huey and Bisceglia have positioned Labeltronix as a leading supplier of wine labels. They will work closely with vineyards and wineries to develop custom wine label solutions using either digital or flexographic printing technologies.

"When it comes to creating wine labels that really catch the consumer's eye, Bill and Steve are the very best," said John Trail, president of Labeltronix. "They have the expertise to take full advantage of our state-of-the-art label printing technologies to create custom wine labeling solutions. Wineries will love our unique labels, faster turn-around times and the increased sales!"

Huey is a well-known industry expert with a clear understanding of the special needs of wineries. For the past 12 years, Huey has helped wineries with market positioning and brand recognition as a consultant. He also has over 35 years of general labeling experience.

Bisceglia literally grew up in the wine industry. As part of the pioneering central coast wine family that owned Bisceglia Brothers Winery, he has a deep understanding of the challenges facing the industry. He has provided label sales services to both small- and medium-sized family winemakers. Bisceglia graduated from the University of Alabama with a degree in marketing and psychology of sales.

Wine Label Technologies

Labeltronix has thrived on technology and expanded their printing facility to include two digital presses and the latest and greatest flexographic press. These presses enable Labeltronix to offer labeling solutions with faster turnaround times, greater flexibility and fixed pricing programs.

Labeltronix also has a finishing press with both hot stamping and embossing capabilities. Only the fourth press of its kind in the United States, this press produces eye-catching labels with super-fast turnaround times and low prices. Labeltronix' embossed and hot stamped labels are produced either on a flexographic press for long runs or digitally for short runs.

Labeltronix

Established in 1993, Labeltronix is Southern California's leading provider of labeling solutions. Labeltronix produces high quality packaging products for a wide range of industries - from manufacturing and distribution to wine, nutraceutical, cosmetics, and food and beverage industries. Major technologies include on-demand printers, automatic label applicators, and a complete product line of stock and custom labels for on-demand printing. With an expert staff and custom-tailored Lean Labeling solutions, Labeltronix enables customers to reduce printing costs, increase flexibility and improve brand image. For more information, call [phone] or visit the Web site at www.labeltronix.com.