La Salsa Fresh Mexican Grill(R) Celebrates Cinco de Mayo ''Grande-Style'' to Benefit Dream Foundation; Proceeds From GrandeTray(TM) Sales & Online Pledge Drive To Fulfill Dreams Of Terminally Ill Adults.SANTA BARBARA, Calif. -- La Salsa Fresh Mexican Grill(R) is celebrating Cinco de Mayo Cinco de Mayo (Spanish; “Fifth of May”) Mexican holiday commemorating the Mexican victory over the French at Puebla in 1862. The French army, better-equipped and far larger than the Mexican army, had been sent by Napoleon III to conquer Mexico. "grande-style" by teaming with Dream Foundation to hold a two-tiered fundraising campaign to help the national nonprofit organization fulfill the final wishes of terminally ill adults. The public is invited to lend support either by purchasing La Salsa's GrandeTray(TM) party platters at any of its participating 100+ restaurants nationwide or via the Internet as part of the "Dream Foundation/La Salsa Pledge Drive." The promotion will continue through Friday, May 5, a day of celebration The Day of Celebration was a gathering of 45,000 Latter-Day Saint youth which took place on July 16, 2005 to commemorate the 175th anniversary of the restoration of The Church of Jesus Christ of Latter-day Saints. observed both in Mexico and in the United States that commemorates the Mexican victory over the French in the Battle of Puebla Noun 1. Battle of Puebla - a battle in which Mexican forces defeated the French in 1862 Mexico, United Mexican States - a republic in southern North America; became independent from Spain in 1810 . The fundraiser will consist of the following: --GrandeTray Sales Campaign -- Every time a GrandeTray party platter is purchased at participating La Salsa restaurants nationwide, a portion of the proceeds from each sale will be donated to Dream Foundation. The platters are available in three combinations: a Taquito GrandeTray for $19.95, Taco GrandeTray $31.95, and the Burrito GrandeTray for $37.95. Each serves up to eight and is accompanied by a Caesar salad, rice, beans, fresh chips and salsa. --Online "Dream Foundation/La Salsa Pledge Drive" -- Similar to pledge drives conducted by public television stations and other nonprofits, the public is encouraged to visit www.lasalsa.com and participate in the online "Dream Foundation/La Salsa Pledge Drive." For every Internet donation of $20 or more, La Salsa will issue a complimentary $10 certificate redeemable for any menu item at any La Salsa location. The public is encouraged to use these gift certificates to purchase the GrandeTray platters before May 5 to maximize the effectiveness of the fundraiser. "Through the years, our loyal guests have been extremely generous in helping us support Dream Foundation and we at La Salsa Fresh Mexican Grill are delighted to raise much-needed funds via our GrandeTray sales and our unique online donation program," said Amir Siddiqi, chief operating officer Chief Operating Officer (COO) The officer of a firm responsible for day-to-day management, usually the president or an executive vice-president. of La Salsa. Since its inception in 1994, Dream Foundation has granted thousands of dreams to adults nationwide who are emotionally, financially and physically devastated dev·as·tate tr.v. dev·as·tat·ed, dev·as·tat·ing, dev·as·tates 1. To lay waste; destroy. 2. To overwhelm; confound; stun: was devastated by the rude remark. by terminal illness. For more information, visit www.dreamfoundation.org. La Salsa, Inc. is a subsidiary of CKE CKE Clock Enable (memory signal) CKE Carl Karcher Enterprises, Inc. (restaurant chain) CKE Certified Kitchen Design Educator CKE Catia Knowledge Engineering CKE Content and Knowledge Engineering Restaurants, Inc. (NYSE NYSE See: New York Stock Exchange :CKR CKR CKE Restaurants, Inc. (stock symbol) CKR Check Request CKR Common Key References ) of Carpinteria, Calif. As of the end of its fiscal 2006 fourth quarter, CKE Restaurants, Inc., through its subsidiaries, had a total of 3,160 franchised or Company-owned restaurants in 43 states and in 13 countries, including 1,049 Carl's Jr.(R) restaurants, 1,993 Hardee's(R) restaurants and 102 La Salsa Fresh Mexican Grill(R) restaurants. With more than 100 locations, La Salsa restaurants may be found throughout California, Nevada, Arizona, Indiana, Colorado, Texas, Connecticut and Florida. For more information, visit www.lasalsa.com. |
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