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LIFETIME ASSET MANAGEMENT PROGRAM (LAMP) LAUNCHED BY SEI'S INVESTMENT ADVISORY GROUP

 WAYNE, Pa., June 22 /PRNewswire/ -- SEI Corporation (NASDAQ-NMS: SEIC) announced today the launch of the SEI Lifetime Asset Management Program (LAMP), a new comprehensive service that permits Registered Investment Advisors to provide customized, institutional- quality investment programs to individuals and small qualified plans.
 LAMP is designed to provide investment advisors with a complete program to effectively manage a client's assets, integrating all services related to the advisory process, while virtually eliminating the administrative burden. It provides tools to identify the investor's goals and objectives and further includes:
 -- customized asset allocation models
 -- no-load SEI mutual funds
 -- portfolio management and custody
 -- ongoing investment research, and
 -- advanced technology designed to enhance client service.
 SEI's wholly owned subsidiary, Eagle Trust Company, provides the back office support to establish and maintain LAMP accounts. This includes automatic portfolio rebalancing and reallocation, performance reporting and consolidated monthly investor statements. Advisory firms are thus freed to concentrate on new business development with little or no additional back office cost.
 "LAMP is quite similar to the approach we typically use in serving large institutional investors," notes Carmen Romeo, head of SEI's Investment Advisory Group. He added, "We view the program's quality and efficiency as the real benefits to advisory firms and their clients. LAMP allows advisory firms to concentrate on prospecting for new clients and building their business, rather than manually rebalancing portfolios or other administrative activities."
 LAMP is available to investors only through financial planners, investment advisors, broker-dealer networks and other financial intermediaries.
 LAMP is supported by comprehensive marketing programs, including a Windows-based software tool, ASSIST. Developed by SEI, ASSIST is an interactive point-of-sale tool designed to help investment advisors lead their clients through the asset management process: 1) documenting investment objectives and risk profile; 2) calculating an appropriate asset allocation strategy; and 3) diversifying their portfolio with high-quality investments. ASSIST also contains historical performance data, on-line graphics capabilities and numerous tutorial screens that help financial advisors educate their clients on investment basics.
 SEI is a leading financial services company serving the needs of institutional investors and other financial intermediaries. SEI is sponsor and administrator of an array of money market, fixed income and equity funds with more than $38 billion in assets.
 SEI's Investment Advisory Group provides integrated business solutions to investment management firms nationwide.
 -0- 6/22/93
 /CONTACT: Robert Aller of SEI Investment Advisory Group, 215-254-2289, or Lisa Habernickel of Donley Communications, 212-751-6126, for SEI Investment Advisory Group/
 (SEIC)


CO: SEI Corporation ST: Pennsylvania IN: FIN SU: PDT

TS -- NY013 -- 4440 06/22/93 09:27 EDT
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Publication:PR Newswire
Date:Jun 22, 1993
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