Kodak Unveils Innovations to Captivate Consumers, Drive Growth; Industry Leader Introduces Array of 'Firsts' At Annual Photo Trade Show.Business Editors/High-Tech Writers LAS VEGAS--(BUSINESS WIRE)--March 2, 2003 Eastman Kodak (company) Kodak - The photographic company responsible for Photo CD. http://kodak.com/. Company today unveiled a series of innovations designed to make digital and film photography more satisfying for consumers and more profitable for customers - including the world's first digital camera with a patented organic light-emitting diode Noun 1. organic light-emitting diode - a self-luminous diode (it glows when an electrical field is applied to the electrodes) that does not require backlighting or diffusers OLED (OLED (Organic Light Emitting Device, Organic Light Emitting Diode) A thin film light-emitting technology that is expected to compete with LCD and plasma TVs as well as LCD monitors and readouts. ) display and the first combined photo printer and digital camera dock. Kodak's new products and services, introduced at the Photo Marketing Association's Annual Convention and Trade show, provide fresh approaches for taking, sharing, printing, enhancing and processing high-quality pictures easily. The Kodak EasyShare Kodak EasyShare is a sub brand of Eastman Kodak Company products identifying a consumer photography system of digital cameras, snapshot printers, printer docks, accessories, camera docks, software, and online print services. EasyShare was first introduced in 2001. LS633 zoom To change from a distant view to a more close-up view (zoom in) and vice versa (zoom out). An application may provide fixed or variable levels of zoom. A display adapter may also have built-in zoom capability. digital camera, for example, features an OLED screen that delivers sharp images and simpler on-camera viewing from almost any angle. The Kodak EasyShare printer dock 6000 produces Kodak photos easily at home - with or without a computer. "Kodak continues its history of innovation," said Martin Coyne Coyne is a surname of Irish origin. People named Coyne include:
Contraction of we are. we're we are accelerating the convergence of technology and image science to benefit consumers, retailers, imaging labs and professional photographers." The roster of new products and services highlight Kodak's commitment to growth - for the company and its customers. Kodak will achieve this growth by pursuing its four strategies: making digital easier, driving branded printing in all its forms, developing new business and new markets, and expanding the benefits of film. Making Digital Easier The Kodak EasyShare printer dock 6000, combines the simplicity of a digital camera dock with thermal-printing technology to provide owners of the new Kodak EasyShare cameras durable, borderless 4" x 6" Kodak photos with just one touch of a button. The dock - which doesn't does·n't Contraction of does not. require a computer - even recharges the camera's batteries while printing, in as little as 90 seconds, durable photos that will last more than a lifetime. The Kodak EasyShare LS633 zoom digital camera incorporates the world's first active-matrix OLED display, a 2.2-inch screen that improves viewing angles (up to 165(degree)) and provides clear, detailed images for simple on-camera sharing. The award-winning OLED technology, developed by Kodak, enables full-color, full-motion flat-panel displays flat-pan·el display n. A thin lightweight video display used in laptop and notebook computers and employing liquid crystals, electroluminescence, or a similar alternative to cathode-ray tubes. Also called flat screen. that feature bright, detailed images. The 3.1 megapixel One million pixels. Refers to the resolution of a digital imaging device (monitor, scanner, video camera, still camera, etc.). For example, a five-megapixel digital still camera might take a picture composed of 5,038,848 red-green-blue color dots (pixels). camera also features a 3X Schneider-Kreuznach Variogon professional optical lens and continuous 3.3X Advanced Digital Zoom Simulating a longer focal length in a digital camera via software. The digital zoom is accomplished via image enhancement software within the camera itself rather than the inherent mechanics of the physical zoom lens. For more details, see optical zoom. . Another addition to the EasyShare system is the Kodak EasyShare DX6340 zoom digital camera, which combines advanced photography features and performance with ease. The Kodak ProShots Studio Software Suite v6.0 is the easiest version to date of Kodak Professional's Internet-based image-management software. It more fully connects wedding and portrait photographers to their customers and professional labs, which drives sales opportunities and simplifies imaging and business workflows. Version 6.0 saves photographers time when uploading images and placing orders, follows the progress of orders they've transmitted and offers check and credit card payment options for greater customer access and convenience. Kodak ProShots Software v6.0 is fully integrated with Kodak Professional's DCS (1) See also DSC. (2) Digital Cross-connect System) A network switching and grooming device used by telecom carriers. See digital cross-connect. Photo Desk software, digital camera backs and SLRs (including the new DCS Pro 14n digital camera), as well as its ML-500 and 8500 thermal printers See direct thermal printer and thermal wax transfer printer. . Driving Output Spurs Growth After a successful Midwest introduction in 2002, the next generation of Kodak's revolutionary Kodak Perfect Touch premium processing is scheduled to continue its regional roll-out in July. Kodak Perfect Touch processing technology scans and digitally processes each picture to reveal more vibrant colors, richer detail and fewer dark shadows, as well as digitally enhances conventional color negative printing to improve poorly exposed or backlit An LCD screen that has its own light source from the back of the screen, making the background brighter and characters appear sharper. pictures. The next generation will include software to detect and reduce red-eye automatically before a picture is processed, addressing one of the top three consumer dissatisfiers with their pictures. Retailers are seeing significant increases in their premium processing mix in the Midwest region, and all retailers serviced by Kodak have signed on to carry the service upon national availability in October 2003. Expanding the Benefits of Film The Kodak Plus Digital 35 mm one-time-use camera system allows consumers who prefer film the benefits of digital technology by returning both prints and a Kodak Picture CD produced by Kodak Perfect Touch Processing. The Plus Digital system includes Max Versatility Plus 800-speed film and the glass Ektanar lens found in the high-quality Max HQ flash camera. When consumers pick up their pictures, they receive the Kodak Picture CD for simple digital sharing, which was included in the original purchase cost of the PLUS Digital one-time-use camera. Kodak expands its High Definition consumer film portfolio with the introduction of a 200-speed High Definition Advanced Photo System (APS) film. Kodak Advantix High Definition 200 speed and its 35mm 400 speed counterpart counterpart n. in the law of contracts, a written paper which is one of several documents which constitute a contract, such as a written offer and a written acceptance. , introduced in 2002, leverage Kodak's most recent film enhancements to provide consumers with clearer pictures. The new packaging and positioning of the High Definition films effectively communicates that the film is the best consumer choice for image clarity. The Kodak High Definition film portfolio is the latest example of Kodak's ongoing efforts to simplify the film category and educate consumers on the versatility and clarity benefits of its premium film products. Kodak.com Makes Picture Taking and Sharing Easier Kodak is also making it easier for consumers to find picture-taking tips and detailed product information at Kodak.com's (www.kodak.com). The site includes demonstrations and ideas on how to get creative with pictures including e-mailing them using Kodak EasyShare Software to creating gifts, cards, scrapbooks and other projects using the Kodak Picture Maker Kodak Picture Maker (also known as Kodak Picture Kiosk) is a line of self service photo printing kiosks manufactured by the Eastman Kodak company. The units typically consist of a computer, touchscreen, scanner, and one or more printer(s) in a single unit. (www.kodak.com/go/picturemaker). For printing and sharing, Kodak provides consumers with tips for printing their pictures at home, in a store, or online using online photo services such as Ofoto. "These new products and services reflect our commitment to giving customers what they want - devices, services and software that enhance the photography experience in a simple, easy way," Coyne said. "Consumers will enjoy yet again the benefits of Kodak's dedication to ease-of-use, which will benefit the retailers who carry Kodak products and services." Eastman Kodak Company and infoimaging Kodak is the leader in helping people take, share, enhance, preserve, print and enjoy pictures -- for memories, for information, for entertainment. The company is a major participant in infoimaging, a $385 billion industry composed of devices (digital cameras and PDAs), infrastructure (online networks and delivery systems for images) and services & media (software, film and paper enabling people to access, analyze and print images). Kodak harnesses its technology, market reach and a host of industry partnerships to provide innovative products and services for customers who need the information-rich content that images contain. The company, with sales in 2002 of $12.8 billion, is organized into four major businesses: Photography, providing consumers, professionals and cinematographers with digital and traditional products and services; Commercial Imaging, offering image capture, output and storage products and services to businesses and government; Components, delivering flat-panel displays, optics and sensors
(Kodak, EasyShare, ProShots, Ektanar, Advantix, Max and Perfect Touch are trademarks of Eastman Kodak Company.) Schneider-Kreuznach Variogon are trademarks of Jos. Schneider Optische Werke GmbH used under licenses by Eastman Kodak Company. Editor's Note Editor's Note (foaled in 1993 in Kentucky) is an American thoroughbred Stallion racehorse. He was sired by 1992 U.S. Champion 2 YO Colt Forty Niner, who in turn was a son of Champion sire Mr. Prospector and out of the mare, Beware Of The Cat. Trained by D. : For additional information about Kodak, visit our Web site on the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the at www.kodak.com/go/PMA Editor contacts only. Please see last paragraph for reader contact information. |
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