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Kirin Light now brewed in Canada.

Kirin Light now brewed in Canada

Kirin USA, Inc., has announced Molson Breweries in Canada has begun producing Kirin Light in that country.

Prior to this recent contract agreement, Japan's Kirin Brewery Co. had brewed Kirin Lager, Kirin Dry and Kirin Draft under contract with Molson. The contract, which was developed to get products to American consumers more quickly, was originally agreed upon in 1987.

A Kirin spokesperson explained the move is being made for a number of reasons, but above all because brewing Kirinn Light in Canada puts the brand closer to the American market, thereby reducing the amount of time it takes to reach distributors. The American consumer, therefore, will receive a fresher, better quality product.

Along with the production move to Canada, Kirin Light will enjoy new packaging design that is more identifiable with the rest of the Kirin line, the company said. The brand will be available in 12-oz. six-packs and the newly-introduced 21.4-oz. bottles.
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Title Annotation:Kirin USA, Inc. contracts Molson Breweries in Canada to produce Kirin Light
Publication:Modern Brewery Age
Date:Jul 1, 1991
Words:160
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