Kinko's Introduces Instant Digital Photo Printing Promotion With America Online's 'You've Got Pictures' Service.

Business/Technology Editors

VENTURA, Calif.--(BUSINESS WIRE)--Dec. 18, 2000

Brand Leader Offers Complete "Clicks-and-Bricks" Digital Photo

Solutions For the Holiday Season and Beyond

Building upon their existing strategic alliance, Kinko's announced today an integrated campaign with America Online, Inc. (NYSE: AOL) that will build awareness for Kinko's digital photo printing capabilities and AOL's "You've Got Pictures"(SM) services. The promotion encourages existing AOL members to print out a complimentary, 8 x 10-inch photo quality print from any image in their "You've Got Pictures" account, using an Internet-connected KODAK PictureMaker kiosk at a participating Kinko's branch.

Leveraging the online and offline assets of both companies, the new initiative will be marketed through a variety of high-visibility channels including the AOL service and kinkos.com homepage, where the special promotion will be prominently displayed with direct links to the "You've Got Pictures" jump page. Members will also be alerted of this promotion through the monthly "You've Got Pictures" electronic newsletter.

In addition, point-of-purchase coupon signage will be displayed at the more than 700 Kinko's branches where the KODAK PictureMaker kiosks are available. In fact, Kinko's is the only retailer in the United States to have at least 700 locations where photo kiosks are networked to the outside world -- easily enabling customers to access AOL's "You've Got Pictures," a joint AOL and KODAK initiative, while in a Kinko's store.

AOL members can obtain printable coupons on AOL (AOL Keyword: Kinko's Offer) and Kinko's Web sites, as well as at participating Kinko's stores. For consumers who aren't AOL members, free AOL 6.0 CD-ROM discs will be available to customers at participating Kinko's locations. Up to a $6.99 value, the Kinko's and AOL "You've Got Pictures" promotion ends January 31, 2001.

Great for the upcoming holiday season, gift givers can use "You've Got Pictures" to share pictures as easily as sending an email, or convert their favorite digital image into a high-quality photo keepsake, printed on high quality KODAK paper. In addition, using the KODAK PictureMaker kiosks, customers can reduce/eliminate red-eye, crop and enlarge their images.

"Our partnership with America Online and its "You've Got Pictures" services was created to help effectively educate consumers of the benefits of online digital imaging, and convey that the Kinko's brand has expanded into the digital photography market with its array of photographic services. Working with AOL is an example of highly integrated "clicks and bricks" marketing that gives both brands the opportunity to interact with and educate their own and each other's customers," explained Laura Kurzu, vice president of marketing, Kinko's Inc.

"America Online is pleased to expand on our existing relationship with Kinko's. Like Kinko's, we're always seeking ways to offer our members new and exciting products and services. This promotion is a great example of how we are utilizing the alliance that we announced earlier this year to serve our customers both online and offline, and market our respective brands through new channels," said Sheila Leverone, vice president of strategic businesses, America Online, Inc.

"You've Got Pictures" With Kinko's and AOL -- How It Works

Getting a free photo-quality print is easy at a participating Kinko's for AOL members. Members simply drop off film at a participating "You've Got Pictures" photo developer, check the AOL box on the film envelope and fill in their screen name. In addition, members can upload images from digital camera media, scanned, floppy disk or picture CD's directly to their electronic roll "You've Got Pictures" account. Once their pictures are online, members access them through the KODAK PictureMaker kiosk available at Kinko's, select the image they want to print, and then enhance it with red-eye removal, cropping or enlarging. The selected image will then be converted and printed on an 8 x 10-inch, high-resolution, photo-quality KODAK paper.

For more information on participating Kinko's locations, visit http://www.kinkos.com/location/storelocator.jsp, or AOL.Keyword: Kinko's Offer.

About Kinko's, Inc.

Kinko's is the world's leading provider of visual communications services, document creation and copying. Its global network of over 1,000 digitally connected locations offers 24-hour access to technology for color printing, finishing and presentation services, Internet access, videoconferencing and Web-based on-demand printing and document management solutions. Named for the second consecutive year as one of Fortune's 100 best companies to work for in America, it is a privately held corporation, with more than 25,000 co-workers, and locations in nine countries. Kinko's is headquartered in Ventura, CA. For more information, go to www.kinkos.com.