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Kids of America -- Keep Your Eyes Peeled !!! Sports Illustrated for Kids Celebrates Its 10th Birthday With the Sports Illustrated for Kids Roadtrip -- an Interactive Traveling Sports Extravaganza.


NEW YORK--(ENTERTAINMENT WIRE)--May 17, 1999--

National tour sponsored in part by: All Sport, Arby's(R),

Blockbuster, Chevy Venture, Chiquita banana, Kellogg, Kids' WB's!

Batman Beyond Batman Beyond (known as Batman of the Future in Europe, Latin America, Australia, New Zealand and India) is an American animated television series created by The WB Television Network in collaboration with DC Comics as a continuation of the Batman legacy. , Kmart Kids Race Against Drugs, Major League Baseball "MLB" and "Major Leagues" redirect here. For other uses, see MLB (disambiguation) and Major Leagues (disambiguation).
Major League Baseball (MLB) is the highest level of play in North American professional baseball.


Players Association/Major League Baseball, Milk, Bandai/Yomega

In celebration of its 10th birthday, SPORTS ILLUSTRATED Sports Illustrated is the largest weekly American sports magazine owned by media conglomerate Time Warner. It has over 3 million subscribers and is read by 23 million adults each week, including over 18 million men, 19% of the adult males in the country.  FOR KIDS (SIFK SIFK Sports Illustrated for Kids (magazine) ), the nation's premiere youth sports magazine, is going on the road with an unprecedented, interactive sports road show, guaranteed to thrill and excite kids across the country. Stretching across a 4500 sq. ft. area, The SI FOR KIDS Roadtrip, will exemplify the same fun and educational flavor of the magazine, brought to life with a sports memorabilia The term sports memorabilia usually refers to anything that can be directly connected to a sports event or personality. These items are generally gathered by fans of the particular sport, athlete or team that the item signifies or by collectors who find value in the rarity  section (actual practice sneakers sneakers
Noun, pl

US, Canad, Austral & NZ canvas shoes with rubber soles

sneakers npl (US) → zapatos mpl de lona; zapatillas fpl 
 from Grant Hill, or Tara Lipinski's skates and competition dress and much more), interactive sports challenges, sports demonstrations, live entertainment, personal appearances and multiple sport activity centers. As a special gift, each child who visits the Roadtrip will receive a SIFK goody bag, filled with a commemorative mini-magazine and other sports-related treats from the tour's sponsors.

(See attached calendar for complete schedule)

As part of the extravaganza, sponsors will host a variety of activities in every city that include: -- Special appearances by local celebrity athletes or local team

mascots, courtesy of the Major League Baseball Players This list consists of Major League Baseball players, both past and current, who have a biographic article (members of the Baseball Hall of Fame are noted with a β). For a list of other players for whom an article does not yet exist, see: Wikipedia:Requested articles/sports.

Association/Major League Baseball -- Team Yomega's talented yo-yo experts will demonstrate their

talents for SIFK visitors -- All Sport Rehydration rehydration /re·hy·dra·tion/ (-hi-dra´shun) the restoration of water or fluid content to a patient or to a substance that has become dehydrated.

re·hy·dra·tion
n.
1.
 Center -- Arby's(R) Radar Slapshot Hockey -- Major League Baseball Radar Baseball -- Kellogg's(TM) Shoot Hoops with Froot Loops “Fruit Loops” redirects here. For other uses, see Fruit Loops (disambiguation).

Froot Loops is a brand of breakfast cereal produced by Kelloggs and sold in Australia, Canada, New Zealand, the United States, and Latin America as well as South Africa.
 -- Chevy Venture's Soccer Shot -- Milk's Cyberimaging booth (visitor's photos are digitally

reproduced on the cover of SIFK with a milk mustache) -- Chiquita banana Football Toss

In various cities across the U.S., the tour will be joined by appearances from Kids' WB's! Batman Beyond, (Seattle, Detroit, Chicago, Pittsburgh, Boston, NY/NJ NY/NJ New York/New Jersey  Metro) and Kellogg's(TM) Toucan Sam Toucan Sam is the mascot of Froot Loops cereal. The character is a blue cartoon toucan with a striped beak. Although his beak originally had two pink stripes, during the 1970s it became a tradition that each stripe on his beak represented one of the flavors of the pieces in the (TM) (Cincinnati, San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden , Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. , Detroit, Chicago, Boston, Washington D.C.).

In San Francisco, Portland, Seattle, Denver, Buffalo and Hartford, the SIFK Roadtrip and the Kmart Kids Race Against Drugs tour will team up at local Kmart stores to reach kids with a healthy and inspirational message. The Kmart Kids Race Against Drugs tour is traveling the nation to spread the word that America's kids don't need drugs to have a good time. Competitors race miniature race cars around a specially designed racetrack, positioning themselves against a sophisticated timing system that pinpoints their time down to a hundredth of a second. The races are free and are open to children ages 7 through 12.

At all the Roadtrip sites, SIFK will sponsor a book drive to benefit the local Boys & Girls clubs. A special book drop will be stationed on-site where children will be able to place their used books for dispersal to club locations.

Kids who wish to check the progress of the SI FOR KIDS Roadtrip, will be able to track its travels on the SIFK website www.sikids.com which will provide a map of the tour locations, times and directions to the event as well as support the editorial content of the magazine. Also, please call the SI For Kids Roadtrip hotline at 212-522-2666 for up-to-the-minute information on the tour.

SPORTS ILLUSTRATED FOR KIDS is the first sports magazine written for kids ages 7 and up, and emphasizes sports kids love to play and the athletes they love to watch. The magazine, the books, the nationally syndicated newspaper strip and the web sites, sikids.com and sportsparents.com, promote positive values, good sportsmanship, the fun of reading and include a variety of games, puzzles, collectibles and other features. SI FOR KIDS has an in-school literacy program called the Reading Team, which is the largest of its kind in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . As a part of this program, SI FOR KIDS donates a Teacher's Guide and more than 200,000 subscriptions of the magazine to 4th, 5th and 6th grade "children at risk" in classrooms nationwide. Created in 1989, SI FOR KIDS has won 23 Educational awards, inaugural Acres of Diamonds award and several Parents' Choice Awards. -0-
                      SPORTS ILLUSTRATED FOR KIDS
                    10TH BIRTHDAY ROADTRIP SCHEDULE

MAY 28-29                  CINCINNATI, OH

*************************************

JUNE 4-6                   SAN FRANCISCO, CA
JUNE 9-13                  PORTLAND, OR
JUNE 15-20                 SEATTLE, WA
JUNE 24-30                 LOS ANGELES, CA

*************************************

JULY 1-4                   SAN DIEGO,CA
JULY 7-9                   PHOENIX, AZ
JULY 13-15                 CASPER, WY
JULY 17-18                 DENVER, CO
JULY 22                    MINNEAPOLIS, MN
JULY 24-25                 DETROIT, MI
JULY 28-AUGUST 1           CHICAGO, IL

*************************************

AUGUST 4-6                 CLEVELAND, OH
AUGUST 7-8                 PITTSBURGH,PA
AUGUST 11                  ROCHESTER, NY
AUGUST 12-15               BUFFALO, NY
AUGUST 18-22               BOSTON, MA
AUGUST 24-29               HARTFORD, CT

*************************************

SEPTEMBER 1-5              SYRACUSE, NY
SEPTEMBER 8-12             NORTHERN NJ
SEPTEMBER 14               WASHINGTON D.C
SEPTEMBER 17               TAMPA, FL

--   All locations are subject to change. For up-to-the-minute
     information on exact locations, please dial the Roadtrip hotline
     at 212-522-2666 or check www.sikids.com.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:May 17, 1999
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