Kia kicks-off exclusive EURO 2008 activities.
Kia kicks-off exclusive EURO 2008 activities
- 500,000 young soccer fans enter KiaCOs CyMatch Ball CarrierCO competition - Soccer-team liveried Kia ceeCOd cars complete CyDrive to GloryCO parade
Kia Motors Corporation kicked off two activities in Vienna last week to celebrate its status as an official UEFA EUROTOP partner and highlight its support for the EURO 2008 championships.
Kia CyOfficial Match Ball CarrierCO On Thursday (5 June) the 31 winners of KiaCOs exclusive CyOfficial Match Ball CarrierCO competition were announced at a special event in Vienna. Since January, the competition Co for young football enthusiasts aged from 12 to 14 years to deliver the official match ball to the referee in the pitch centre circle immediately before the kick-off Co had attracted more than 500,000 applicants across Europe.
The 31 winning young fans (and a parent or guardian) each win a three-day Kia hospitality package which will include, on Day 2, the unique ball carrying experience which each young winner will remember for their lifetime.
To win one of the 31 places, children had to enter their local CyKia Family Football ChallengeCO (demonstrating their soccer skills, together with a parent) or submit an essay with photos, on the subject of CyKia, Football and FamilyCO. Kia allocated four Official Match Ball Carrier places to both host countries, Austria and Switzerland, two places to France, Germany and Netherlands, with the remaining 22 places spread across Europe. ***more***
Fleet of Kia ceeCOd cars complete CyDrive to GloryCO On the eve of the championship (Friday, 6 June) Kia hosted the CyDrive to GloryCO Finale at ViennaCOs Museumsquartier, one of the most famous cultural complexes in the city.
The CyDrive to GloryCO competition challenged fans to design a unique livery for a Kia ceeCOd car using their national colours and elements of the official EURO 2008 graphics. The design should convey the winning spirit of their team and generate road-side excitement and cheering wherever the ceeCOd travelled.
The fleet of winning ceeCOd cars were positioned at both sides of the specially designed stage at the Museumsquartier and created a splendid scene which attracted numerous spectators to the ceremony. The festivities were attended by UEFA executives, EURO 2008 SA members and Vienna city officials.
As part of a multi-layered prize package, the 16 winning designers (together with a partner or friend) took part in KiaCOs CyDrive to GloryCO Co a car parade from KiaCOs Zilina assembly plant in Slovakia, where all ceeCOd cars are made, to Vienna. After the celebratory Finale in Vienna, all participants were flown to Geneva to be KiaCOs VIP guests at the match between Portugal and Turkey. A[umlaut] 2008 Al Bawaba (www.albawaba.com)
A[umlaut] 2008 Al Bawaba (Albawaba.com)
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