KYMCO USA Joins Specialty Vehicle Institute of America.

Major Taiwanese ATV Manufacturer Now Part of Industry Trade Association

IRVINE, Calif. -- KYMCO USA is the 11th and newest all-terrain vehicle manufacturer to join the Specialty Vehicle Institute of America. The SVIA is the not-for-profit trade association founded and funded by the leading manufacturers and distributors of ATVs in the United States, including: Arctic Cat, BRP, Bush Hog, Honda, John Deere, Kawasaki, Polaris, Suzuki, Tomberlin, and Yamaha.

KYMCO has joined the members of SVIA to support the longstanding programs and efforts to make ATV riding safer and more enjoyable for all riders, including hands-on ATV rider training offered nationwide through the ATV Safety Institute (www.atvsafety.org), and advocating for state legislation to regulate known problematic behavior. SVIA also is an accredited standards developer by the American National Standards Institute for the four-wheel ATV in the United States.

"KYMCO is a global leader in power driven products. Its membership will reinforce SVIA's ongoing efforts in rider training and education," said Tim Buche, president of SVIA. "SVIA staff and our longstanding member-partners welcome KYMCO and look forward to collaborative efforts that will benefit ATV riders and strengthen our ability to get the word out about the right way to ride."

KYMCO's rapidly growing product line currently consists of five sport ATVs and four utility class machines. The sport models range from the Mongoose 50, 70 and 90 youth models up to the Mongoose 250 and 300 in the adult class. On the utility side the line starts at 150cc with the MXU 150, 250, 300, and the all-new MXU 500 4x4.

"We are proud to be a part of the SVIA team," said Bruce Ramsey, vice president of sales and marketing for KYMCO USA. "We look forward to a long relationship helping to promote ATV rider safety and training for the industry and to our consumer base."

Buche added that the SVIA continues to extend a welcome to all manufacturers and distributors in the United States ATV market to participate in its programs - key elements of which are aimed at deterring the use of adult-sized ATVs by children under age 16 - by marketing ANSI-compliant products and providing appropriate safety information and training opportunities to consumers.

About KYMCO

KYMCO's roots in the motorsports industry go back to its founding, in 1963, as the Kwang Yang Motor Company, Ltd., with headquarters in Taiwan. Long a leader in quality, fuel economy, and versatility, today KYMCO manufactures motor scooters, motorcycles, and ATVs at five plants in Asia, including the main facility in the city of Kaohsiung.

KYMCO is the largest scooter manufacturer in Taiwan, and currently exports to 74 countries worldwide. All KYMCO plants use the latest technology for the engineering and production of reliable engines, chassis, and other components. Since 2004, KYMCO has been officially accredited for ISO-9001 quality in manufacturing. KYMCO is committed to maximum customer satisfaction and constant innovation, making use of the most advanced CAD/CAE tools to bring superior engineering and design to its products.

The company's partner in the United States is KYMCO USA, with headquarters, marketing and distribution centered in Spartanburg, South Carolina. KYMCO USA is dedicated to building the brand's reputation and market share through superior value, frequent new product introductions, strategic industry partnerships, and excellence in dealer network support. KYMCO USA has a reputation and expertise gained through more than 30 years in the U.S. motorsports industry.

About SVIA

Since 1983, the Specialty Vehicle Institute of America([R]) (SVIA) has promoted the safe and responsible use of All-Terrain Vehicles (ATVs) through rider training programs, public awareness campaigns, and state legislation. The SVIA also serves as a resource for ATV research, statistics, and vehicle standards. The SVIA, based in Irvine, Calif., is a not-for-profit trade association sponsored by Arctic Cat, BRP, Bush Hog, Honda, John Deere, Kawasaki, KYMCO, Polaris, Suzuki, Tomberlin and Yamaha. For membership information, call 949.727.3727; for safety information or to enroll in the ATV RiderCourse(SM) nearest you, visit www.atvsafety.org and click on "Online Enrollment" or call 800.887.2887.

ATV Safety Institute's Golden Rules

1. Always wear a helmet and other protective gear.

2. Never ride on public roads - another vehicle could hit you.

3. Never ride under the influence of alcohol or other drugs.

4. Never carry a passenger on a single-rider vehicle.

5. Ride an ATV that's right for your age.

6. Supervise riders younger than 16; ATVs are not toys.

7. Ride only on designated trails and at a safe speed.

8. Take an ATV RiderCourse; to enroll call toll free 800.887.2887.