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KRVM: Real variety in moneymaking.


Byline: Lewis Taylor The Register-Guard

Buy me some peanuts and a premium membership with a free tie-dye T-shirt, doesn't quite have the same ring as the old baseball song, but it will do for BeneFest, a musical fund-raiser for beleaguered be·lea·guer  
tr.v. be·lea·guered, be·lea·guer·ing, be·lea·guers
1. To harass; beset: We are beleaguered by problems.

2. To surround with troops; besiege.
 public radio station KRVM at Civic Stadium on Sunday.

Local musicians, DJs, radio listeners and (organizers hope) some new members all will stream onto a field normally occupied by the Eugene Emeralds The Eugene Emeralds (nicknamed the Ems) are a minor league baseball team in Eugene, Oregon, United States. They are a Class A team in the Northwest League, and have been a farm team of the San Diego Padres since 2001. . Hot dogs, Cracker Jacks Crack·er Jack  

A trademark used for a candied popcorn confection.
 and the usual ballpark fare will give way to live folk, gospel, blues, bluegrass bluegrass, any species of the large and widely distributed genus Poa, chiefly range and pasture grasses of economic importance in temperate and cool regions. In general, bluegrasses are perennial with fine-leaved foliage that is bluish green in some species.  and other sounds.

A handful of local and regional music acts have donated their services.

"We love KRVM," said Jeremy Wegner, mandolin mandolin (măn'dəlĭn`, măn`dəlĭn'), musical instrument of the lute family, with a half-pear-shaped body, a fretted neck, and a variable number of strings, plucked with the fingers or with a plectrum.  player for the Sugar Beets, one of the headlining acts. "They've been there for us a lot. ... I love the music that the station plays.

`Anything I can do that can help them out."

Before the Beets close things down at 7:30 p.m., the two music stages will host Natty Bumpo, David Wilson David Wilson may refer to:
  • David Wilson, Baron Wilson of Tillyorn (born 1935), British administrator, diplomat and Sinologist
  • David Wilson (sportsman) (born 1967), Australian rugby union footballer and cricketer
  • David Wilson (swimmer), Australian swimmer
, the Klezmonauts, the Raventones, Kudana, Walker T Ryan & the Delta Mystics, Peter Wilde, Shelley james musicbox and Paul deLay Paul Joseph deLay (b. January 31 1952, Portland, Oregon - d. March 7 2007, Portland, Oregon), was an American blues vocalist and harmonicist.

DeLay's musical career[1]
. A powwow powwow

American Indian ceremony or gathering of various kinds. Powwows originally were healing ceremonies, but the word could also refer to exuberant celebrations, with dancing and singing, of success in hunting or victory in battle.
 ceremony opens the day at 11:30 a.m.

The festival's two stages will allow bands to set up and take down while another act is playing, providing continuous live music.

Another highlight of the event will be a silent auction featuring a Tom Petty CD signed by all the members of the band, signed photos and doodlings by Joan Baez and a guitar signed by Robert Cray Robert Cray (born 1 August, 1953, in Columbus, Georgia) is a blues musician, guitarist and singer. Career
Robert Cray was among artists such as Stevie Ray Vaughan and George Thorogood, who got wider radio airplay and regular MTV video exposure during the late 1980s.
.

The goal is an annual event

The intention of BeneFest is twofold.

For one, organizers are hoping to raise money for Friends of KRVM, the recently formed nonprofit organization Nonprofit Organization

An association that is given tax-free status. Donations to a non-profit organization are often tax deductible as well.

Notes:
Examples of non-profit organizations are charities, hospitals and schools.
 that offers a layer of insulation against the kinds of financial crises that plagued the station earlier this year when it lost its Eugene School District Eugene School District (4J) is a public school district in the U.S. state of Oregon. It serves the city of Eugene Elementary schools
  • Adams Elementary School
  • Alternative Kindergarten
  • Awbrey Park Elementary School
  • Bertha Holt Elementary School
 funding. The district owns the station.

Second, the event coincides with the station's fall pledge drive A pledge drive is an extended period of fundraising activities, generally used by public broadcasting stations to increase contributions. The term "pledge" originates from the promise a contributor makes to send in funding at regular intervals for a certain amount of time. . Organizers are hoping that people will renew memberships, pick up free premium membership gifts and other- wise reduce the postage costs of corresponding with donors.

The ultimate goal, said station manager Carl Sundberg, is to make BeneFest an annual event.

"It gives us the opportunity to have an event that might sustain itself annually where we could have (radio station) alumni and students all wind up on the same campus for a couple of minutes," Sundberg said.

"I always have the same fear any time you do something like this that it's not going to be a success and not going to meet the goal, but you know Eugene is one of those towns that's just never let me down; this town has been so supportive of everything we've ever done at this radio station."

Planning for BeneFest didn't begin until just two months ago, but supporting sponsors and musicians lined up quickly behind the event, said Leigh Barrett, one of the main organizers. The management at Civic Stadium, which is also owned by the school district, donated the use of the venue.

Barrett, who hosts the programs `Women in Music' and `New World,' approached several bands she knew and asked them to play for free. Other DJs did the same.

"I had contacts with certain artists, being on the radio, and the word just spread," Barrett said. "Eventually, we ended up with more artists than we could actually put on."

To accommodate all the talent that volunteered, Barrett organized a separate pre-BeneFest event on Saturday at Cozmic Pizza, 199 E. Eighth Ave. DJ Moses will be spinning, and the bands Bump Skool and Papa Oom will be playing.

T.R. Kelley is one of the musicians who will perform on Sunday. She's bringing her duo, the Raventones, to the festival.

The Deadwood-based performer, who just released the new album "Odd Bird," was looking forward not only to performing but also to watching some of the other acts at BeneFest.

"Without independent stations like KRVM, people like me, unsigned unsigned
Adjective

(of a letter etc.) anonymous

Adj. 1. unsigned - lacking a signature; "the message was typewritten and unsigned"
signed - having a handwritten signature; "a signed letter"
 artists, wouldn't get any air play," Kelley said. "(It's) community radio from the bottom up. You hear a very wide variety of music.

`When I was a kid in the '60s growing up around here, you could hear everything on the same station. And now, with the market fragmentation, only community radio seems to provide the kind of variety that gives us a well-rounded picture of what's happening musically."

Education with a history

Along with broadcasting music, KRVM's mission is to provide a training ground for students interested in broadcasting. The station trains about 130 students a year, including several from middle and elementary schools.

KRVM went live at 10 a.m. on Dec. 6, 1947. It was the first educational station in the Pacific Northwest and the 13th in the country.

Initially located at Fourth Avenue and Madison Street, the station served as a training ground for future radio professionals. It broadcast educational programming for the classroom with titles such as "Great Moments in Oregon History," and "The Starry star·ry  
adj. star·ri·er, star·ri·est
1. Marked or set with stars or starlike objects.

2. Shining or glittering like stars.

3. Shaped like a star.

4. Illuminated by stars; starlit.
 Skies."

Today, KRVM functions as an "adult album alternative This article or section may deal primarily with the U.S. and may not present a worldwide view. " (Triple A) station on the weekdays and broadcasts specialty shows in the evenings and on weekends. Most of the program hosts are volunteers.

The range of music includes folk, rock, soul, reggae, blues, Celtic, world music, oldies Oldies is a generic term commonly used to describe a radio format that usually concentrates on Top 40 music from the '50s, '60s and '70s.

Oldies are typically from R&B, pop and rock music genres.
 and country. Although the station has evolved, Sundberg said, the core goal of training the radio talent of tomorrow has remained the same.

One of 2.5 paid staff positions, Sundberg has presided over KRVM during what has been a challenging year.

The station learned in the spring that it would be losing its funding from the school district. It responded by reducing its staff by three employees, trimming its expenses and seeking funding from other sources in the community.

After raising nearly $50,000 in five days, the station earned a stay of execution. It resolved to continue broadcasting using money from donations, annual memberships and other sources such as Sunday's fund-raiser.

"This will be our first fund-raiser since the budget crisis," said Mike Meyer, a volunteer DJ at the station and the outgoing program and music director. "We're going to see if that momentum continues, or if we might be back to status quo [Latin, The existing state of things at any given date.] Status quo ante bellum means the state of things before the war. The status quo to be preserved by a preliminary injunction is the last actual, peaceable, uncontested status which preceded the pending controversy. .

`We're pretty hopeful there's a new ground swell Noun 1. ground swell - an obvious change of public opinion or political sentiment that occurs without leadership or overt expression; "there was a ground swell of antiwar sentiment"
transition - a change from one place or state or subject or stage to another
 of support, and this organization, Friends of KRVM, is one of the byproducts of it, I think."

Lewis Taylor can be reached at 338-2512 or ltaylor@guardnet .com.

CONCERT PREVIEW

BeneFest

What: Musical fund-raiser for KRVM-FM (91.9)

When: 11 a.m. to 8:30 p.m. Sunday

Where: Civic Stadium, 2077 Willamette St.

How much: Free for KRVM members; $10 for nonmembers through TicketsWest

Also: There will be a pre-BeneFest party to benefit Friends of KRVM at 8 p.m. Saturday at Cozmic Pizza, 199 W. Eighth Ave., with live music by Bump Skool and Papa Oom and dance music spun by DJ Moses; donations will be accepted

CAPTION(S):

The Raventones with T.R. Kelley will pitch in at the stadium. Walker T Ryan & the Delta Mystics also will play Sunday.
COPYRIGHT 2003 The Register Guard
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:The financially strapped Eugene schools station puts on a benefit concert; Entertainment
Publication:The Register-Guard (Eugene, OR)
Date:Sep 12, 2003
Words:1179
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