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KNOWLEDGELINK LAUNCHES DNA 5.0 FOR THE CE INDUSTRY.


KnowledgeLINK has announced its technology licensing initiative for CE manufacturers, distributors and retailers. KnowledgeLINK has taken the core technology that powers its successful flagship web portal See portal.  - www.getplugged.com - and, working with Hewlett-Packard developers, has created a product available immediately for licensing to manufacturers called DNA DNA: see nucleic acid.
DNA
 or deoxyribonucleic acid

One of two types of nucleic acid (the other is RNA); a complex organic compound found in all living cells and many viruses. It is the chemical substance of genes.
 5.0 (CE).

DNA 5.0 enables corporations to leverage a new approach to "e Relationship Management," connecting customers, sales representatives, and channel partners in a proactive web environment. DNA 5.0 enables manufacturers to collaborate with channel partners to create:

* Dynamic channel tiers

* Manage extended selling/marketing teams

* Build channel-smart operations

DNA 5.0 is designed to help manufacturers increase demand-side productivity (increase channel efficiency and reduce costs) much like enterprise solutions such as SAP help manage the supply side and internal business processes.

KnowledgeLINK's vision for creating new kinds of extended enterprises rests on its proprietary software, technology, and unique Distributed Network Applications (DNA) business model.

These solutions enable any manufacturer to build new connections with customers and business partners, and restructure and optimize optimize - optimisation  channel relationships.

The KnowledgeLINK DNA business model provides an Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
 infrastructure to aggregate consumer demand, intermediate e-commerce, and facilitate collaboration between a manufacturer and its distribution network. Through DNA, a manufacturer, its retailers, and its consumers are linked in an informative, service-oriented environment that allows the manufacturer to 1) control their most important asset -- their Brand; 2) specify how and where their product(s) may be sold; 3) direct customers to the retailer or other authorized au·thor·ize  
tr.v. au·thor·ized, au·thor·iz·ing, au·thor·iz·es
1. To grant authority or power to.

2. To give permission for; sanction:
 distribution channel in their region; 4) facilitate transactions, fulfillment ful·fill also ful·fil  
tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils
1. To bring into actuality; effect: fulfilled their promises.

2.
, and revenue sharing revenue sharing

Funding arrangement in which one government unit grants a portion of its tax income to another government unit. For example, provinces or states may share revenue with local governments, or national governments may share revenue with provinces or states.
. No current extranet model can say the same.
COPYRIGHT 2001 Millin Publishing, Inc.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Comment:KNOWLEDGELINK LAUNCHES DNA 5.0 FOR THE CE INDUSTRY.
Publication:EDP Weekly's IT Monitor
Article Type:Product Announcement
Geographic Code:1USA
Date:Jan 8, 2001
Words:268
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