KMART SIGNS ON TO MARKET KIDS' CLOTHES.Byline: Jesse Jesse (jĕs`ē), in the Bible, the descendant of Rahab, the grandson of Boaz and Ruth, and the father of David. Referring to the restoration of the Davidic monarchy, the Book of Isaiah speaks of a shoot coming from the "stump of Jesse. Hiestand Staff Writer Look out, Martha Stewart <noinclude></noinclude> Martha Stewart (born Martha Helen Kostyra on August 3, 1941) is an American business magnate, author, editor and homemaking advocate. She is also a former stockbroker and fashion model. , there's a mouse in your house. Kmart Corp. said Tuesday that it will develop and produce a new line of children's clothing for The Walt Disney Noun 1. Walt Disney - United States film maker who pioneered animated cartoons and created such characters as Mickey Mouse and Donald Duck; founded Disneyland (1901-1966) Disney, Walter Elias Disney Co. Disney hopes the direct-to-retail licensing agreement is a good thing for its struggling consumer products division, which saw operating income Operating Income The profit realized from a business' own operations. Notes: This would not include income from things such as investments in other firms. Also referred to as operating profit or recurring profit. drop 13 percent in the first quarter of 2001. ``If they're half as successful with Disney as they are with Martha Stewart they should do pretty well,'' said analyst Patrick Diedrickson of H&R Block financial advisors. Martha Stewart's line is already a $1 billion business for Kmart. Andy Mooney Andrew "Andy" P. Mooney is the chairman of Disney Consumer Products (DCP). Mooney was named chairman of DCP in May 2003 after having served as its president since joining The Walt Disney Company in December 1999. , president of Disney consumer products worldwide, said the company is moving into direct retail licensing after finding that it could not compete with Wal-Mart's highly efficient apparel business. Kmart will create and carry a new line of Disney-branded children's clothing. Some of the apparel will feature Disney characters This is a currently incomplete list of Disney characters:
Noncharacter children's clothing is a $7 billion-a-year market. Kmart, based in Troy, Mich., has more than 2,100 stores nationwide. Several European retailers have already joined Disney's direct-to-retail licensing, including Tesco, Sweden-based H&M and Nordic retailer Lindex. |
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