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KCP&L Wins "Best Practices Award for Utility Marketing" For Its Innovative ThermoCalc Integrated Media Campaign.


WELLESLEY, Mass. -- Kansas City Kansas City, two adjacent cities of the same name, one (1990 pop. 149,767), seat of Wyandotte co., NE Kansas (inc. 1859), the other (1990 pop. 435,146), Clay, Jackson, and Platte counties, NW Mo. (inc. 1850).  Power & Light (KCP&L), a wholly owned subsidiary Wholly Owned Subsidiary

A subsidiary whose parent company owns 100% of its common stock.

Notes:
In other words, the parent company owns the company outright and there are no minority owners.
 of Great Plains Energy Incorporated, took top honors this month winning Chartwell's 2006 Best Practices Award for Utility Marketing at the annual Energy Marketing and Customer Service (EMACS) Conference in Chicago.

KCP&L's ThermoCalc campaign successfully drew customers to its website with effective multi-touch point advertising of its online tool to help homeowners calculate home-specific dollar savings from thermostat adjustments. Once there, customers were also introduced to KCP&L's Home Energy Analyzer "bill control dashboard." This online tool uses customer-specific information to explain monthly and annual bill changes, energy costs by appliance, how bills compare with similar customers, and how customers can participate in KCP&L's latest energy efficiency and demand control programs. KCP&L's ThermoCalc and online energy analysis system are based on the ENERGYprism[R] software suite, developed by Nexus Energy Software and jointly configured and installed by a team of Nexus and KCP&L staff.

"Environmental stewardship The integration and application of environmental values into the military mission in order to sustain readiness, improve quality of life, strengthen civil relations, and preserve valuable natural resources.  is becoming increasingly important for everyone," said John Marshall, Senior Vice President delivery KCP&L. "Energy efficiency and demand control programs should be an important component of an overall supply strategy. We are proud of the partnerships we are building with customers to help them use energy more efficiently and manage energy costs. Our ThermoCalc program has far exceeded expectations in the value it has delivered to our customers."

"Nexus is delighted and proud to be supporting KCP&L's vision of working with customers to balance energy supply with demand, in a manner that both saves customers money and benefits the environment," remarked Harvey Michaels, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Nexus Energy Software. "We appreciate that KCP&L is working with us on its industry-leading strategy, and look forward to working together towards even greater innovations and successes in the future."

"Our partnership with Nexus is an important part of our plan to develop new portfolios of products and services for the 21st century," added Marshall. "The ENERGYprism suite provides timely information that our customers find useful and relevant, while at the same time, delivering operational benefits that increase efficiency."

About Nexus Energy Software

Nexus Energy Software, a subsidiary of ESCO ESCO Energy Service Company
ESCO Estonian Shipping Company
ESCO Esfahan Steel Company (Iran)
ESCO Electric Steel Company, Inc.
ESCO Eastern Sydney Chamber Orchestra (Australia) 
 Technologies Inc. (NYSE NYSE

See: New York Stock Exchange
:ESE ESE
abbr.
east-southeast

Noun 1. ESE - the compass point midway between east and southeast
east southeast
), enables the vision of what energy information can accomplish for the 21st Century Utility by transforming both energy company and customer views of energy. Nexus' leading proven-at-scale solutions support customer interactions on the Web and in the contact center, while enhancing operating and back-office functions with analytic applications Analytic Applications are a type of business application software, used to measure and improve the performance of business operations. More specifically, Analytic Applications are a type of Business Intelligence solution.  that integrate meter, customer, and asset data. Nexus' ENERGYPrism[R], Energy Vision[R] and Nexus MDMS MDMS Meter Data Management System
MDMS Marconi Digital Multipoint System (Marconi)
MDMS Maintenance Data Management System
MDMS Model Driven Monitoring System (IBM) 
[TM] lines are in use in over 80 utilities worldwide, supporting millions of interactions and transactions each year, and can be viewed on-line at: www.nexusenergy.com.

About Kansas City Power & Light

Headquartered in Kansas City, MO., KCP&L (www.kcpl.com) is a regulated provider of electricity in the Midwest. KCP&L is a wholly - owned subsidiary of Great Plains Energy Incorporated (NYSE: GXP GXP Geospatial Exploitation Products
GXP Galaxy Police (anime)
GXP Grid Exit Point (utilities, electricity)
GxP Good X Practice
), the holding company for KCP&L and Strategic Energy, L.L.C., a competitive electricity supplier.

About Chartwell

Based in Atlanta, Chartwell Inc. is a specialized information provider that facilitates knowledge exchange among utility professionals responsible for management practices and technology solutions. Chartwell publishes best practices case studies, quantitative research Quantitative research

Use of advanced econometric and mathematical valuation models to identify the firms with the best possible prospectives. Antithesis of qualitative research.
 and electronic newsletters, and hosts conferences and other events for utility professionals. It runs the leading conference for utility marketing and customer service excellence, EMACS, each fall where it awards Best Practices honors. For more information, visit www.chartwellinc.com.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Oct 26, 2006
Words:583
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