Just One Word...Plastics. And One More Word: Profits. rfpMarket Powers Next Generation Plastics Vertical Market.Business/Technology Editors CAMBRIDGE, Mass.--(BUSINESS WIRE)--July 30, 2001 rfpMarket Inc., the fastest growing emarketplace and directory expert, and Plastics.com, the largest portal serving the plastics industry, announced today a partnership formed to combine popular online forums with a powerful commercial accelerator accelerator: see particle accelerator. (1) A key combination such as Alt-G or Ctrl-Shift H that is used to activate a task. (2) An incubator that expects to develop the company considerably faster than normal. See incubator. called "push B2B (Business to Business) Refers to one business communicating with or selling to another. See B2B e-commerce, B2C and B2G. B2B - business to business ." rfpMarket first exhibited the new push B2B technology in the tradeshow industry on TSNN TSNN Trade Show News Net .com, a success that has spurred interest from numerous vertical markets. Push B2B lessens a supplier's reliance on complex research and bulletin board-based sales systems, providing them with sales content and new channels to reach buyers. "Push B2B activates existing communities using technologies buyers are already familiar with, including yellow page directories and message forums," said John Immel, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of rfpMarket. "Push B2B overturns a traditional B2B belief that only high traffic will generate portal profits." rfpMarket and Plastics.com are creating a world class commerce-enabled vertical portal A Web site that provides news, articles and services to a particular industry such as IT, finance and retail. It is the industry-specific equivalent of the general-purpose portal on the Web. Also called a "vortal." See portal, corporate portal, business intelligence portal and Web hub. that will be the premier resource and destination for the manufacturers, distributors and buyers of the plastics industry. Plastics.com's online forum already comprises the most active plastics community on the internet, and its dedicated plastics industry search engine will be the first and only of its kind. Importantly, instead of building their own directory and marketplace technology, Plastics.com is partnering with an industry expert and innovator that has developed over fifty marketplaces for a range of industries. "The plastics industry, with over sixty thousand companies, specialists and academics, is ideally suited to benefit from a directory marketplace push B2B platform," said John Immel. "Our technology is as much a communication tool as it is a commerce tool, it adds value on multiple levels. Our solution is scaleable not just in size, but in features, complexity, and customization; hence the perfect fit with Plastics.com's phased approach." Led by a core management team with 7 years experience in plastics portals, Plastics.com knew the importance of creating a community of users before introducing features such as marketplace technology and transaction capabilities. "With our community foundations in place, we then linked it to a seamless e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. environment," said Greg Koski, CEO of Plastics.com. "Our exposure to suppliers and our ability to monetize Monetize 1. To convert into money. 2. To convert from securities into currency that can be used to purchase goods and services. Notes: For example, you'll often hear Internet marketers talk about "monetizing website visitors. revenues has seen a dramatic increase. The simplicity of the solution amazes me." About Plastics.com Plastics.com, Inc., serves the needs of the professionals representing all segments of the global plastics industry by providing content and services designed to engage, inform and educate its members. Plastics.com, Inc., was founded in 2000 and is headquartered just outside of Boston, Mass. It is privately-held and incorporated in Massachusetts and Delaware. About rfpMarket.com rfpMarket.com debuted in August 1999 with the first web-based horizontal B2B referral engine. In addition to its destination website, rfpMarket powers numerous horizontal and vertical markets, provides revenue solutions for online directories and tradeshows, and through its partnerships in the online publishing industry reaches over 80% of U.S. businesses. rfpMarket is a privately held company privately held company A firm whose shares are held within a relatively small circle of owners and are not traded publicly. located in Cambridge, Massachusetts This article is about the city of Cambridge in Massachusetts. For the English university town, see Cambridge, England. For other places, see Cambridge (disambiguation). Cambridge, Massachusetts is a city in the Greater Boston area of Massachusetts, United States. . |
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