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Jim Davis and Garfield to Launch ScholarShop's Options for Kids.

Business/Education Editors

WASHINGTON--(BUSINESS WIRE)--April 26, 2004

Scholarship America's National Scholarship Month Kickoff at

National Press Club's April 30 Newsmakers Luncheon

Jim Davis, creator of Garfield(TM), will kick off National Scholarship Month(SM) by launching ScholarShop's Options for Kids, an online program that teaches kids to discover their talents, explore careers, and obtain the education to realize their dreams.

"Through Garfield, I try to make reading fun for young people. Thus, learning becomes fun," said Davis. Paws, Inc., Davis's licensing and creative studio, has collaborated with Scholarship America(R) to create ScholarShop's Options for Kids - which captures ScholarShop(R) curriculum geared toward 4th - 6th graders. ScholarShop is a program of Scholarship America, the nation's largest nonprofit, private-sector scholarship and educational support organization.

"Too many kids struggle to reach the ladder of success because they're unable to find that one toehold from which to begin their climb. Mine was drawing, which led me to writing," said Davis.

ScholarShop's Options for Kids features a game-like environment promoting positive youth development through a sequential learning process - with Garfield as kids' guide. The interactive program teaches kids that there is real power in their choices - the power to shape their future.

"If you love what you do for a living, you'll never have to work another day in your life," added Davis. "Cultivate your interests and follow your passion anywhere. Make your hobby your career. Draw funny cats, if you can; it's worked wonderfully for me."


May - National Scholarship Month Kick-Off
National Press Club, 529 14th Street, NW, Washington, D.C.
Friday, April 30

10-10:30 a.m. First Amendment Lounge
Recognition ceremony honoring scholarship recipients, sponsors,
organizational and endorsing partners

10:30-11:30 a.m. First Amendment Lounge
Media panel discussion: "Investing in America's Future: Why
Scholarships Pay Off for Individuals and Society", a study presented
by the Institute of Higher Education Policy, concluding with a
demonstration of ScholarShop's Options for Kids

12:30-2 p.m. Grand Ballroom
Newsmakers Luncheon featuring Jim Davis


Davis is available for interviews following his speech. To attend, arrange an interview or receive a transcript of Davis's speech, contact Mark Malmberg at 612-850-3178 or mmalmberg@scholarshipamerica.org.

As of April 30, access to ScholarShop's Options for Kids is free via the Internet at www.scholarshopkids.org. Scholarship America and Paws, Inc., created ScholarShop's Options for Kids with web-development support from Hobsons and a generous grant from the Time Warner Foundation.

Scholarship America created National Scholarship Month to raise awareness of the need for scholarships and increase visibility of corporations, communities and individuals supporting educational dreams through scholarships. AXA is Presenting Sponsor of National Scholarship Month. USA Funds is Supporting Sponsor of National Scholarship Month.

Scholarship America (www.scholarshipamerica.org) carries out its mission to expand access to educational opportunities and encourage academic achievement through its Dollars for Scholars(R), Scholarship Management Services(SM), and ScholarShop programs. Scholarship America has distributed more than $1 billion to nearly one million students.
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Date:Apr 26, 2004
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