Japanese game maker bases new division in L.A. to tap Hollywood.Konami Corp., the Tokyo-based developer of branded entertainment Branded Entertainment, also known as Branded content or Advertainment, is the combination of an audio-visual program (TV, radio, podcast, etc.) and a brand. It can be initiated either by the brand or by the broadcaster. , has formed Konami Digital Entertainment Inc. to oversee its global videogame business and headquartered it in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. . The group will be headed by Kazumi Kitaue, who will serve as chief executive. None of Konami's staff will be relocated from the company's office in Redwood City Redwood City, city (1990 pop. 66,072), seat of San Mateo co., W Calif., on San Francisco Bay; inc. 1868. Manufactures include commmunications, electrical, electronic, and medical equipment. . In announcing the move, Konami said it expected to hire as many as 30 people to staff the local office in Century City. Most of its game production will remain in Japan. Tammy Schachter, a Konami spokeswoman, declined comment on the move and said company executives were not available for comment. Konami, which reported revenues of $2.3 billion for the fiscal year ended March 31, created such hits as "Frogger" and "Teenage Mutant (programming) mutant - Microsoft's term for a mutex which is generally used in user mode but can also be used in kernel mode. According to this terminology a mutex is only used in kernel mode. ["Microsoft Windows NT Workstation Resource Kit"]. Ninja Turtles" and has seen its animated "Yu-Gi-Oh!" franchise become a Saturday morning hit on the WB Network. The company has since spun off related card games, books. DVDs and a videogame. Like Electronic Arts Inc., the Redwood City game maker that recently set up shop here, Konami chose L.A. as the base of its global videogame business to take advantage of the cross-marketing opportunities in Hollywood. In September, producer Samuel Hadida'y Davis Films Sarl bought the rights to make Konami's "Silent Hill" videogame into a movie. Other Japanese game companies have been moving into Hollywood in recent months. DreamWorks SKG SKG Stichting Kwaliteit Gevelbouw (Dutch) SKG Spielberg, Katzenberg,and Geffen (DreamWorks Studios) SKG Thessaloniki, Greece - Thessaloniki (Airport Code) SKG Smith and Kraus Global is set to begin production of a film based on Tecmo Inc.'s "Fatal Frame This article is about the Fatal Frame series. For the first installment in the series, see Fatal Frame (video game). Fatal Frame, known as Project Zero in Europe and Australia and Zero " game in early 2004. |
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