Japan's Soft Skin Secret -- Yu-Be Trusted by Generations of Families for All Their Moisturizing and Skin Care Needs.LOS ANGELES -- Yu-Be Moisturizing Skin Cream, Japan's best-selling medicated medicated /med·i·cat·ed/ (med´i-kat?id) imbued with a medicinal substance. medicated contains a medicinal substance. , vitamin-enriched skin cream for generations, is based on a simple concept. One skincare product, for the whole body and the entire family. One product that treats everything from diaper rash Diaper Rash Definition Dermatitis of the buttocks, genitals, lower abdomen, or thigh folds of an infant or toddler is commonly referred to as diaper rash. to stretch marks, from split cuticles to cracked heels cracked heels dermatitis in the hollow between the heels occurring most commonly in the hindlimbs. Causes quite severe lameness as the horse is first moved but improves quickly. Site is smelly, wet and tender. Caused by constant wetness and dirty stables. , from skin irritations to dry skin. Yu-Be was created by a pharmacist 50 years ago, when a woman suffering from severely dry skin asked her pharmacist, Yoshikiyo Nowatari, for a product that was not petroleum-based. His unique medicated formula, with Vitamins E and B2, generated many loyal customers and was originally sold as an over the counter medical product. Numerous companies tried to imitate the popular cream, but none were ever successful in replicating the secret formula. "How many skin care products does the typical American own?" asks Matthew Graham, CMO CMO See: Collateralized mortgage obligation CMO See collateralized mortgage obligation (CMO). , Yu-Be. "We have hand cream, cuticle cuticle /cu·ti·cle/ (ku´ti-k'l) 1. a layer of more or less solid substance covering the free surface of an epithelial cell. 2. eponychium (1). 3. a horny secreted layer. cream, foot cream, body cream, eye cream, neck cream, day and of course, night cream. And that is just for one member of the family. In Japan, for 50 years, the entire family has used one skin cream that treats a host of skin problems, plus serves as their favorite moisturizer mois·tur·iz·er n. A cosmetic lotion or cream applied to the skin to counter dryness. moisturizer n → crema hidratante moisturizer moist n ." Yu-Be Moisturizing Skin Cream is glycerin-based, with one of the highest levels of glycerin glycerin /glyc·er·in/ (-in) a clear, colorless, syrupy liquid used as a laxative, an osmotic diuretic to reduce intraocular pressure, a demulcent in cough preparations, and a humectant and solvent for drugs. Cf. glycerol. (40%) of any skin care product available. Many products are petroleum-based, which results in the product sitting on top of the skin. Yu-Be is able to be absorbed by the skin, providing superior moisturizing of the epidermis. About Yu-Be Yu-Be Moisturizing Skin Cream, Japan's soft skin secret, is the number one selling, medicated, vitamin-enriched skin cream in Japan. Yu-Be has been trusted by generations of Japanese families for all their moisturizing and skin care needs. Created by pharmacist Yoshikiyo Nowatari in 1957, this patented, glycerin-based formula is manufactured via a proprietary process by Yuskin Pharmaceutical Company in Japan. Yu-Be is available in the U.S., Europe and Australia, at market-leading health and beauty online and traditional retailers, including: Fred Segal, C.O. Bigelow Apothecaries, Whole Foods, Beauty.com, Space NK, Sephora France and Mecca Cosmetica. For more information, please visit www.yu-be.com. Note to Editors: Jpegs available |
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