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22,710,190 articles and books Becomes Authorized Apple Internet Dealer.

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NEW YORK--(BUSINESS WIRE)--Aug. 14, 2000, the online division of New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 mega retailer J&R Music & Computer World, has opened The Apple Shop @ J&R. This gives J&R the special status to sell as an authorized dealer the full breadth of Apple Macintosh Apple Macintosh - Macintosh  products at retail, through mail order, corporate sales, and now on the web.

The Apple Shop @ J&R gives customers the full Apple buying experience they would find at retail, coupled with the thousands of digital convergence In the days of the first computers, transaction and company data were the first types of information digitized. Then came text, opening the world to word processing, followed by audio CDs and finally video.  products sold at J&R. As a leading consumer electronic retailer, customers can discover what exciting digital products can be used with their Macs. From digital cameras and camcorders, to DVD's and MP3 players A digital music player that supports the MP3 format, which was the audio format that started a revolution in online music downloads and distribution. All portable music players, the iPod being the most popular, support MP3 along with one or more other audio formats. , the J&R Mac customer will benefit from J&R's product synergy.

Apple customers are able to browse two-dozen Apple specific categories covering thousands of Macintosh products. From the new Power Mac G4 Cube Power Mac G4 Cube was a quiet, fanless, compact Macintosh personal computer from Apple Inc. It was sold from 2000 to 2001. Features
This diminutive 8" x 8" x 8" cube suspended in a 10" tall Lucite enclosure, housed a PowerPC G4 processor running at 450 or 500 megahertz,
, and iMacs, to PowerBooks and iBooks, J&R has the widest inventory found anywhere.

"The Mac user has specific needs," says Rachelle Friedman, President of J&R Music & Computer World, "The Apple Shop at was designed specifically to meet those unique needs, and more. Our intention is to extend J&R's Apple storefront experience to the web along with providing a synergy with the thousands of other digital products that we carry. We're proud to have become the only retailer in America that can cater to the wants of the Apple community thru all of our sales channels," Friedman comments.

Besides products, The Apple Shop @ J&R has in-depth Buyer's Guides available for all Apple branded hardware, to help consumers with learning about and purchasing Apple products. will also be debuting the Apple iMovie Cinema, which will be a 24 hour-a-day online movie theatre where customers can see streaming QuickTime videos of Apple products. The Apple iMovie Cinema will also debut the works of customers who have used Apple technology to produce great short films.

Other events planned will include online chats with Apple software developers and other Mac professionals such as author David Pogue David Pogue (born March 9 1963) is a technology writer, journalist and commentator. He is a personal technology columnist for the New York Times, an Emmy-winning tech correspondent for CBS News Sunday Morning, and tech guest reporter for NPR's Morning Edition.  and Mac artist extraordinaire ex·tra·or·di·naire  
Extraordinary: a jazz singer extraordinaire.

[French, from Old French, from Latin extra
 Bert Monroy Bert Monroy is an American artist best known for his skill in using Adobe Photoshop.

Monroy is considered by some to be one of the pioneers of digital art. Much of his work is photorealistic.

"The Apple Shop at is an extraordinary online resource for all Mac users, where they can go to find out what's fresh in the Apple world and the digital world, and shop comfortably for everything Macintosh," says Larry Reich, Director of Business Development for J&R.

About J&R

J&R Music and Computer World is New York's destination megastore for consumer electronics, with over 300,000 square feet of retail space and over 400,000 products. In addition to its NYC NYC
New York City

NYC New York City
 retail operation, J&R utilizes its catalog and online stores to provide customers nationally, with discounts on a wide range of products, including computers, phones, audio/video electronics, stereos, cameras, music, movies, games and home appliances. J&R is a unique retail, mail order, and online authorized dealer for many vendors, including Sony and Apple.
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Publication:Business Wire
Date:Aug 14, 2000
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