James Hotel knows you've got to be hip on the strip.THE James Hotel soon will be a member of a very exclusive club: Sunset Strip The Sunset Strip is the name given to the mile and a half stretch of Sunset Boulevard that passes through West Hollywood, California. It extends from West Hollywood's east border with Hollywood at Marmont Lane to its west border with Beverly Hills at Phyllis street. hotels. Like most Sunset Strip hotspots, the hotel will keep its patrons waiting. The 200-room inn, to be located on Sunset Boulevard Sunset Boulevard is a street in the western part of Los Angeles County, California, that stretches from Figueroa Street in downtown Los Angeles to the Pacific Coast Highway at the Pacific Ocean in the Pacific Palisades. and Hammond Street, still has to make its way through the West Hollywood West Hollywood A community of southern California northeast of Beverly Hills. It is mainly residential. Population: 36,600. planning process and won't be finished for at least a year and a half. Steven Afriat, a government relations consultant for New York-based James Hotel Inc., said the hotel would be the only one at the Beverly Hills Beverly Hills, city (1990 pop. 31,971), Los Angeles co., S Calif., completely surrounded by the city of Los Angeles; inc. 1914. The largely residential city is home to many motion-picture and television personalities. end of the Strip. "It may appeal to someone who might think about staying in Beverly Hills, but the Sunset Strip is more exciting to them," he said. The hotel's design is beginning to take shape. The entrance will be 125 feet wide, consume two-thirds of the block and be open to the street. A large atrium is planned for the center of the hotel, and from the back of the property, guests will be treated to sweeping views of the Los Angeles basin The Los Angeles Basin is the coastal sediment-filled plain located between the peninsular and transverse ranges in southern California in the United States containing the central part of the city of Los Angeles as well as its southern and southeastern suburbs (both in Los Angeles . Those views will also be seen from a fourth-floor outdoor swimming pool. The hotel will include a seafood restaurant and a steakhouse. The restaurants will be operated by B.R. Guest Inc. Steven Hanson, president of B.R. Guest, helms James Hotel with Danny Errico, founder of fitness club company Equinox equinox (ē`kwĭnŏks), either of two points on the celestial sphere where the ecliptic and the celestial equator intersect. The vernal equinox, also known as "the first point of Aries," is the point at which the sun appears to cross the Holdings Inc. The James currently has locations in Chicago and Scottsdale, Ariz. Designing the West Hollywood hotel has been tricky. The one-acre Sunset Strip site slopes down. Because of that, the James Hotel asked West Hollywood to allow it to be a bit taller than originally permitted. Partly due to the difficulty in building on the site, the location has remained vacant for several years. Crescent Heights Development had received approvals for a 183-room classic Mediterranean-style hotel, but Afriat said its financing fell through. James bought the site from Crescent Heights in 2004. Along the Sunset Strip, the hotel landscape hasn't seen change for many years. The Mondrian Hotel, the Standard, the Grafton, the Sunset Tower Hotel (formerly the Argyle) and the Hyatt West Hollywood The Hyatt West Hollywood is a 262-room hotel located at 8401 Sunset Boulevard, West Hollywood, California (at Kings Road). It opened in 1958 as the Gene Autry Hotel. Sold in 1966, it was renamed the Continental Hyatt House. are some of the most well known properties. Afriat said the James, while hip, would also exude ex·ude v. To ooze or pass gradually out of a body structure or tissue. five-star class. "I have stayed at trendy hotels, but I have left those hotels to eat somewhere else," he said. "They will try to have that cool to appeal to that age bracket that is staying at hotels, but still wants the steak you can get at the Palm or the seafood you can get at the Water Grill." Staff reporter Rachel Brown can be reached at (323) 549-5225, ext. 224, or at rbrown@labusinessjournal.com. |
|
||||||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion