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JONES APPAREL GROUP AND CHRISTIAN DIOR RENEW LICENSE AGREEMENT

 JONES APPAREL GROUP AND CHRISTIAN DIOR RENEW LICENSE AGREEMENT
 NEW YORK, April 29 /PRNewswire/ -- The license agreement between Jones Apparel Group, Inc. (NYSE: JNY) and Christian Dior, Inc. for the highly successful Christian Dior Suit Collection in the United States has been renewed.
 For more than 10 years, Christian Dior Suits has been an important line in the bridge market and its popularity continues to increase. This collection is targeted to the active career woman. The recent introduction of the European fit line appeals to the younger, more fashion-forward customer.
 The collaboration between the design studios of Christian Dior and Jones Apparel Group's Christian Dior Suit division results in fashionable, quality suits which incorporate the fashion trends from Paris. The suits are manufactured in exclusive and limited edition fabrics and the attention to detail is one of the contributing factors to the success of this line.
 Management of the two companies has been very satisfied with the Suit Collections performance and are looking to further increase market share during the next few years. Expanded product classifications designed to broaden the scope of the market potential are currently under consideration.
 /delval/
 -0- 4/29/92
 /CONTACT: Wesley R. Card, CFO of Jones Apparel Group, 215-785-4000, or Michael Burke, executive VP of Christian Dior, 212-582-0500/
 (JNY) CO: Jones Apparel Group, Inc.; Christian Dior, Inc. ST: Pennsylvania IN: TEX SU: LIC


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Publication:PR Newswire
Date:Apr 29, 1992
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