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J.O. Sims launches new website.

J.O. Sims, a leading supplier of fresh produce and fruit ingredients, has announced the launch of an interactive new website.

The newly redesigned website has been developed to respond to the significant growth in fruit-based product development in the UK, which has seen sales increase by almost 30% in the last twelve months.

One of the main features of the website is a comprehensive ingredient
This article is about ingredients in general. There is also an American soul and R&B group called The Main Ingredient.


An ingredient is something that forms part of a mixture (in a general sense).
 search function. This allows visitors to search for fruit ingredients by fruit type, application / sector or by fruit form e.g. dried, frozen, concentrate etc. With hundreds of ingredients available from J.O. Sims, this will be a huge boost for manufacturers looking to include fruit in new or existing products but are unsure what is available / suitable.

Commenting on the launch of the new site, Christopher Sims, managing director of J.O. Sims said: "With an ever-increasing range of fresh fruits and fruit ingredients, our main concern was ensuring that up-to-date product listings are freely available to our customers. The new look site allows easy access to this type of information, and goes one step further by allowing manufacturers to select fruit ingredients according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the relevant category / sector. We are also delighted with the colourful colourful or US colorful
Adjective

1. with bright or richly varied colours

2. vivid or distinctive in character

Adj. 1.
 new look and feel of the website, and we hope that this will reflect a bright future for J.O. Sims." In addition to conventional fruits, J.O. Sims also supplies organic and unusual fresh fruit and ingredients, including boysenberry boysenberry: see bramble.
boysenberry

Very large bramble fruit, usually considered, along with the loganberry and the youngberry, a variety of blackberry (Rubus ursinus). The dark, reddish-black fruit is especially valued for canning and preserving.
, saskatoon Saskatoon (săskətn`), city (1991 pop. 186,058), S central Sask., Canada, on the South Saskatchewan River.  berries and Californian sun-dried sun-dried or sun·dried
adj.
Dried in the sun, as tomatoes or bricks.

Adj. 1. sun-dried - dried naturally by the sun; "sun-dried apricots"
sundried
 fruits.

Contact J.O. Sims Ltd on tel: 01775 842100 or visit www.josims.com
COPYRIGHT 2005 Food Trade Press Ltd.
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005 Gale, Cengage Learning. All rights reserved.

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Title Annotation:INFORMALIA
Publication:Food Trade Review
Date:Nov 1, 2005
Words:263
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