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It's been a busy deal-making period for Earvin "Magic" Johnson.


It's been a busy deal-making period for Earvin "Magic" Johnson. First his Los Angeles-based Magic Johnson “Earvin Johnson” redirects here. For the Milwaukee Bucks center, see Ervin Johnson.

Earvin Effay Johnson, Jr. (born August 14, 1959 in Lansing, Michigan), nicknamed Magic
 Enterprises launched Magic Johnson Travel Group in partnership with GOGO GOGO Government-Owned, Government-Operated  Worldwide Vacations, CruiseShipCenters, and Royal Caribbean International Royal Caribbean International (OSE: RCL NYSE: RCL) is a Norwegian-American cruise ship company based in Miami, Florida. It is a brand of Royal Caribbean Cruises Ltd., with 21 ships in service and one more under construction. All the ships have names ending in "of the Seas. . The full-service travel agency will target African American African American Multiculture A person having origins in any of the black racial groups of Africa. See Race. , Hispanic, and Asian American customers and home-based franchisees. The travel group (www.magicjohnsontravel. com) will be headquartered in Miami. Johnson also announced an agreement with food-service giant Sodexho. Under the 10-year deal, cafeterias will be branded with Johnson's name and image at college campuses, sports arenas, schools, and health facilities. The joint venture will be called Sodexho Magic L.L.C., and Johnson will own 51% of the Gaithersburg, Maryland-based entity.
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Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Magic Johnson Enterprises
Author:Brown, Ann
Publication:Black Enterprise
Article Type:Brief article
Geographic Code:1USA
Date:Sep 1, 2006
Words:112
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