It's a Rose Parade Three-Peat! Rain Bird's 2003 Float Entry, ``Water Wonderland,'' Wins the Sweepstakes Trophy.News/Lifestyle/Entertainment Editors NOTE TO MEDIA: Multimedia assets available A photo is available at URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.businesswire.com/cgi-bin/photo.cgi?pw.010103/bb1 PASADENA, Calif.--(BUSINESS WIRE)--Jan. 1, 2003 Rain Bird(R) Corporation: -- The Leading Manufacturer of Irrigation irrigation, in agriculture, artificial watering of the land. Although used chiefly in regions with annual rainfall of less than 20 in. (51 cm), it is also used in wetter areas to grow certain crops, e.g., rice. Products Takes Top Honors for the 3rd Consecutive Year, and the 5th Time in the Past 7 Years for the "Most Beautiful Float," While Bolstering Its Important Message of Environmental Preservation Rain Bird(R) Corporation, the world's largest manufacturer of sprinkler and drip irrigation equipment, was awarded the prestigious Sweepstakes Trophy today in recognition of their 2003 Tournament of Roses Parade The Tournament of Roses Parade was established, and first held, on January 1,1890, in Pasadena, California, eight miles (13 km) northeast of Downtown Los Angeles. Rooted in tradition, this parade is broadcast on multiple television networks, watched by upwards of one entry, "Water Wonderland." The Sweepstakes Trophy, traditionally awarded to the parade's most beautiful float as determined by a panel of judges Panel of Judges is an indie pop band from Melbourne, Australia. Members
This year's winning float depicted an array of African animals gathering around a watering hole, and featured a family of magnificent elephants playing with their young. With five cascading waterfalls and 24 high-pressure misting nozzles, that used a total of 1,500 gallons of recycled water, the 55-foot long, 36-foot high float, continued Rain Bird's past Rose Parade tradition of saluting the Earth's most precious resource -- water. This marks Rain Bird's seventh straight Rose Parade award (Sweepstakes Trophy in '98, '99, '01, '02 and '03; Presidents' Trophy in '00 and the Directors' Trophy in '97) since 1997, the first year that the company participated in the New Year's Day New Year's Day, among ancient peoples the first day of the year frequently corresponded to the vernal or autumnal equinox, or to the summer or winter solstice. In the Middle Ages it was celebrated among Christians usually on Mar. 25. tradition. "This is a credit to all of our employees who worked so hard, and devoted so many hours, to turn this vision into reality. I could not be more proud of what our team has accomplished," said Rain Bird Senior Vice President Art Ludwick following the announcement. "It has never been more important than it is now to effectively communicate the importance of preserving our world's environment. Our floats always convey the importance of practicing The Intelligent Use of Water(TM) to ensure that these magnificent animals depicted on our float remain available for future generations to enjoy." Built by the award-winning Fiesta Parade Floats, and designed and flowered by the team of Raul Rodriguez and floral director Jim Hynd, the realistic textures and coloration of the animals on "Water Wonderland" were achieved through the use of exotic flowers, including black lichen lichen (lī`kən), usually slow-growing organism of simple structure, composed of fungi (see Fungi) and photosynthetic green algae or cyanobacteria living together in a symbiotic relationship and resulting in a structure that resembles neither , ming, fino fi·no n. pl. fi·nos A pale, very dry sherry. [Spanish (jerez) fino, dry (sherry), from fino, fine, from Latin f and spanish mosses, safflower safflower, Eurasian thistlelike herb (Carthamus tinctorius) of the family Asteraceae (aster family). Safflower, or false saffron, has long been cultivated in S Asia and Egypt for food and medicine and as a costly but inferior substitute for the true saffron blossoms, cordon puffs, marigold petals, rolled oats, chive chive: see onion. chive Small, hardy perennial plant (Allium schoenoprasum) of the lily family, related to the onion. Its small, white, elongated bulbs and thin, tubular leaves grow in clumps. and onion seed. The cascading acacia trees were made from thousands of vibrant yellow Giant Oncidium orchids with the trunks covered in spruce bark that gracefully adorned the garden plateaus, colorfully sculptured in waves of Kimi, Curcuma cur·cu·ma n. Any of various tropical Asian plants of the genus Curcuma, which includes turmeric and zedoary. [New Latin Curcuma, genus name, from Arabic kurkum, saffron and Torch ginger, Kniphofia tritoma, cymbidium orchid sprays and fluorescent hot pink Revel roses intermingled with King, Queen and Pink protea protea of South Africa. [Flower Symbolism: WB, 7: 264] See : Flower Or Plant, National . In addition, Jack Hanna (who has ridden on Rain Bird's floats from 1999 through 2003), Director Emeritus of the Columbus Zoo and host of "Jack Hanna's Animal Adventures," and Walter C. Crawford, Jr. (who joined Mr. Hanna on Rain Bird's floats in 2001, 2002 and 2003), Founder and Executive Director of the World Bird Sanctuary, served as riders aboard "Water Wonderland," using it as a forum to spread Rain Bird's important message of environmental preservation and water conservation. ABOUT RAIN BIRD CORPORATION Rain Bird Corporation, based in Glendora, CA, is the world's largest manufacturer of irrigation equipment and related accessories. Founded in 1933, Rain Bird offers the industry's broadest range of irrigation products to golf courses, sports arenas, amusement parks, farms and commercial and residential developments in more than 120 countries around the world. Rain Bird has been awarded over 130 patents, including the first in 1935 for the impact sprinkler, which was designated a historic landmark in 1990. Rain Bird is committed to The Intelligent Use of Water(TM), and is dedicated to educating the public about water conservation and water's critical role in the environment. The company maintains state-of-the-art manufacturing and assembly facilities in the United States, France, Sweden and Mexico. www.rainbird rainbird Noun S African a common name for [Burchell's coucal], a bird whose call is believed to be a sign of impending rain .com. Note: A photo is available at URL: http://www.businesswire.com/cgi-bin/photo.cgi?pw.010103/bb1 |
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