Isuzu, Mitsubishi Corporation Announce European Marketing JV.Tokyo, Japan, Dec 26, 2006 - (JCN JCN Japan Corporate News JCN Journal of Cognitive Neuroscience JCN Journal of Cardiovascular Nursing JCN Journal of Christian Nursing JCN Job Control Number JCN Journal of Child Neurology JCN joint communications network (US DoD) ) - Isuzu Motors and Mitsubishi Corporation Mitsubishi Corporation (三菱商事株式会社 announced december 25 the founding of joint venture Isuzu Automotive Europe GmbH (IAE IAE Institut d'Administration des Entreprises (France) IAE International Aero Engines IAE Impuesto de Actividades Económicas IAE In Any Event IAE Integrated Acquisition Environment IAE Inflatable Antenna Experiment ) aiming to create a system that can further expand sales in Europe. The two companies plan to integrate the current marketing and sales-management functions into IAE to increase operational efficiency and strengthen the sales framework. IAE's initial capitalization capitalization n. 1) the act of counting anticipated earnings and expenses as capital assets (property, equipment, fixtures) for accounting purposes. 2) the amount of anticipated net earnings which hypothetically can be used for conversion into capital assets. is 2.4 million euro (approximately 370 million yen) with Isuzu contributing 50% and Mitsubishi, 50%. Isuzu and Mitsubishi have jointly deployed distributors in Benelux, Spain/Portugal, and Germany/Austria to set up sales channels. However, marketing and sales-management activities for these markets have been carried out independently by two different companies: Isuzu supplies light-duty trucks, and Isuzu Operations Thailand Co., Ltd. offers pickup Pickup A gain in yield made by selling one bond and buying another. Also referred to as "yield pickup." Notes: When the present yield is relatively low compared to the longer-term yields, pickups will be done by investors trying to increase the yield and duration of their trucks. With the integration of the sales channels for light-duty trucks and pickup trucks, the two companies will begin to outsource to IAE distributors management, market information collection, and new markets development. This integration will serve to enhance the sales structure and efficiency. Isuzu and Mitsubishi aim to double the sales of light-duty trucks and pickup trucks in the European market from the current level of 16,000 units to 32,000 units in three years. Copyright [c] 2006 Japan Corporate News Network. All rights reserved. |
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