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InvisibleCRM, Provider of Desktop Tools for Salesforce.Com, Receives Investments from Martinson Trigon, ABRT.


MOSCOW -- InvisibleCRM, a provider of smart desktop solutions for Salesforce.com and other CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  systems, has secured the first round of venture capital investments from two VC funds focusing on Russian technology opportunities.

MartinsonTrigon, a Nordic VC fund and ABRT ABRT Auto Body Repair Technology
ABRT Architecture-Based Regression Testing
 Venture Fund, a private venture capital partnership based in St Petersburg, Russia, have invested several million dollars to boost technology development, customer sales and marketing of invisibleCRM.

InvisibleCRM is a developer of innovative solutions, linking Salesforce.com and other CRM, with Office and Windows - the two most popular software tools used by any computer user. In 2006 InvisibleCRM, engineered to increase user adoption and productivity, was named a Cool Vendor by Gartner, the leading global IT market research company.

InvisibleCRM was launched in 2005 and has offices in Boston, United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. , Moscow, Russia, and Kiev, Ukraine. The Company outsourced a certain amount of product development to two vendors - Vested Development, Inc, a global outsourcing (1) Contracting with outside consultants, software houses or service bureaus to perform systems analysis, programming and datacenter operations. Contrast with insourcing. See netsourcing, ASP, SSP and facilities management.  provider of offshore software development services, and Afortio, a Ukrainian software service provider.

In just one year InvisibleCRM invented and turned into reality an ecosystem of revolutionary products, entered into partnership agreements with a number of leading business application vendors and gained significant appreciation from users and analysts. Most notably, InvisibleCRM have designed and delivered solutions for Salesforce.com, Amdocs, Documentum, Hummingbird hummingbird, common name for members of the family Trochilidae, small, strictly New World birds, related to the swifts, and found chiefly in the mountains of South America. Hummingbirds vary in size from a 2 1-4-in.  and Pivotal.

"We noticed that despite of high costs most of the CRM systems have low efficiency due to weak integration with Windows and Outlook. InvisibleCRM is filling this gap," said Vlad Voskresensky, the CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  and co-founder of the company.

The VC investments received by the company will go for research and development and for launching of new sales and customer support offices. CEO Vlad Voskresensky said: "InvisibleCRM is an ultimately dynamic startup that demonstrated a great potential from the very beginning. Getting the investments from two recognized VC players is a significant leap in our company's development. These funds will fuel up our expansive growth rate, customer support improvement, and annual revenue increase".

"InvisibleCRM's drive, commitment and focus on innovation show considerable promise and ensure our investment has great potential," said Allan Martinson Allan Martinson (born 8 October 1966, in Tartu, Estonia) is an Eastern European Venture Capitalist.

Martinson was the founder and CEO of Baltic News Service, quickly after its launch in 1990 the news service became the dominant real-time news organization in the region.
, the Managing Partner at Martinson Trigon Venture Partners. "We are delighted to join an extremely talented and professional team and help fulfill ful·fill also ful·fil  
tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils
1. To bring into actuality; effect: fulfilled their promises.

2.
 their ambitious dreams," he concluded.

Ratmir Timashev, President of ABRT added, "InvisibleCRM is in a position to revolutionize rev·o·lu·tion·ize  
tr.v. rev·o·lu·tion·ized, rev·o·lu·tion·iz·ing, rev·o·lu·tion·iz·es
1. To bring about a radical change in: Television has revolutionized news coverage.

2.
 the CRM industry. They have already delivered technologically sophisticated solutions which are natural, simple and easy-to-use for the customers, and hence destined des·tine  
tr.v. des·tined, des·tin·ing, des·tines
1. To determine beforehand; preordain: a foolish scheme destined to fail; a film destined to become a classic.

2.
 for success. We hope our investment and involvement will help them to realize their fresh business-savvy CRM ideas."

About InvisibleCRM (www.invisiblecrm.com)

Innovation, insight and a wealth of talent have allowed InvisibleCRM to provide the technology behind some of the most successful CRM applications of the last decade. Focused on delivering solutions that boost user adoption and ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot). , InvisibleCRM integrates business applications with environments that people work in everyday. It enables users to work with online applications on their desktop, with seamless online/offline integration. With solutions for Outlook, Lotus, files and documents as well as real time alerts and business news, InvisibleCRM creates a complete CRM workspace.

For more information, check our website at www.invisiblecrm.com, or contact us at inquires@invisiblecrnm.com.

About Martinson Trigon Venture Partners (www.martinsontrigon.com)

Launched in June 2005, MartinsonTrigon is an investment fund targeting high-growth IT, technology, telecom and new media companies in Russia and the Baltics. It is funded by Nordic and Baltic private investors and managed by AS Martinson Trigon Venture Partners, a joint venture between Trigon Capital, a leading investment bank of the Central and Eastern Europe The term "Central and Eastern Europe" came into wide spread use, replacing "Eastern bloc", to describe former Communist countries in Europe, after the collapse of the Iron Curtain in 1989/90. , and Allan Martinson, a technology and media entrepreneur.

About ABRT Venture Fund (www.abrt.com)

ABRT Venture Fund ("ABRT") provides equity capital and competent advice to emerging growth-oriented companies in Russia and CIS Cis (sĭs), same as Kish (1.)


(1) (CompuServe Information Service) See CompuServe.

(2) (Card Information S
. ABRT focuses mainly on technology-based software development enterprises. The Fund makes early stage equity investments in companies that have developed innovative technology products or services and that display a significant competitive advantage. It also offers technical and managerial services to growing technology-based business ventures. By financing and consulting IT businesses, the Fund acts as a catalyst for technology development.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jul 18, 2006
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