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Invertix Leads Wireless Messaging Evolution in Asia/Pacific Market; Wireless Messaging Provider to Exhibit At CommunicAsia 2001.


Business Editors & High-Tech Writers

SINGAPORE--(BUSINESS WIRE)--June 19, 2001

Invertix Corp., a leading 3G-ready wireless messaging provider, is opening the door for Asia/Pacific mobile operators to gain revenue and market share through compelling wireless Internet services such as wireless instant messaging Exchanging text messages in real time between two or more people logged into a particular instant messaging (IM) service. Instant messaging is more interactive than e-mail because messages are sent immediately, whereas e-mail messages can be queued up in a mail server for seconds or  and mCommerce.

The company will exhibit at CommunicAsia this week in Singapore and will meet with the region's leading wireless operators and mobile content providers to discuss how they can jointly offer next-generation presence and location-driven messaging services to Asia/Pacific business and consumer end users. Invertix's booth will be in the CTIA (1) See CompTIA.

(2) (Cellular Telecommunications & Internet Association, Washington, DC, www.ctia.org, www.wow-com.com) A membership organization founded in 1984 that is involved with regulatory and public affairs issues in the wireless industry.
 Wireless Pavilion, pod No. E4F6-15.

Invertix's award-winning IM-Anywhere(TM) Advanced Wireless Messaging and mCommerce platform, powered by TruePresence(TM) technology, provides wireless operators with server-based, mobile instant messaging Mobile Instant Messaging abbreviated as MIM is a presence enabled messaging service that aims to transpose the Internet desktop messaging such as ICQ or MSN experience to the usage scenario of being connected via a mobile/cellular device.  software integrating presence management, location-sensitive information, privacy and permissions. The platform puts wireless users in control of publishing their presence, location and interests to their mobile buddies. In addition, it allows mobile operators and messaging service providers to gain revenue through increased messaging traffic, smart content delivery and targeted mobile marketing campaigns.

"Invertix offers mobile operators the ability to provide personalized wireless messaging and relevant mobile commerce services to their customers," said Arthur Hurtado, Invertix chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "The uptake of wireless messaging in the Asia/Pacific market is already ahead of Europe and North America North America, third largest continent (1990 est. pop. 365,000,000), c.9,400,000 sq mi (24,346,000 sq km), the northern of the two continents of the Western Hemisphere. . This is an enormous opportunity for operators in the region to differentiate and expand their wireless Internet services, as well as attract and retain customers."

Invertix plans to open an Asia/Pacific office in Q3 of this year.

ABOUT INVERTIX CORP.

Invertix Corp., a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 headquartered in Northern Virginia Northern Virginia (NoVA) consists of Arlington, Fairfax, Loudoun, and Prince William counties and the independent cities of Alexandria, Falls Church, Fairfax, Manassas, and Manassas Park. , with regional offices in San Diego San Diego (săn dēā`gō), city (1990 pop. 1,110,549), seat of San Diego co., S Calif., on San Diego Bay; inc. 1850. San Diego includes the unincorporated communities of La Jolla and Spring Valley. Coronado is across the bay. , and The Hague, Netherlands, is the leading provider of 2, 2.5 and 3G-ready wireless messaging platforms and services. The company is helping to shape the next generation of wireless communications wireless communications

System using radio-frequency, infrared, microwave, or other types of electromagnetic or acoustic waves in place of wires, cables, or fibre optics to transmit signals or data.
, creating mobile communities through one-to-one and one-to-many mobile messaging based on interests and permissions.

The company's award-winning IM-Anywhere(TM) Advanced Wireless Messaging and mCommerce platform, featuring TruePresence(TM) technology, is available both as a stand-alone Server inside a wireless carrier's infrastructure, or as a Gateway service for wireless carriers and mCommerce providers. IM-Anywhere is a sophisticated network platform integrating wireless instant messaging, presence and availability management and location-sensitive information with strict regard to consumer privacy and permissions. In addition, through its Services group, Invertix provides world-class data warehousing, engineering and software development services to wireless carriers.

For more information about Invertix, visit our Web site at www.invertix.com.

(c)2001 Invertix Corp. All rights reserved. The Invertix logo is a registered trademark and IM-Anywhere, The Power of Presence and TruePresence are trademarks of Invertix Corp. All other trademarks are the property of their respective owners.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 18, 2001
Words:454
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