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Invention Machine CEO to Speak at Exclusive European Technology Roundtable Exhibition; Mark E. Atkins to Speak on the Topic of Innovation at ETRE 2004.


BOSTON -- Invention Machine Corporation (www.invention-machine.com), the leading provider of software that optimizes and accelerates the process of innovation, today announced that Invention Machine President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , Mark E. Atkins, has been invited to speak at this year's exclusive European Technology Roundtable Exhibition (ETRE ETRE European Technology Roundtable Exhibition
ETRE East Texas Real Estate
ETRE Elektrosviaz Telecommunications Radio Engineering
). The conference takes place October 10 - 13, 2004 in Cannes, France.

ETRE 2004, now in its 15th year, is a perennial event in which over 700 top business leaders - hailing from more than 30 countries - converge to discuss issues facing the Information Technology industry. This invite-only forum features three days of intensive content, networking and exchange with the most elite group of speakers, financiers and entrepreneurs from the global IT community. Visionaries and leaders gather to share insights, discover innovative technologies and establish new partners and alliances.

Traditional speakers at ETRE conferences include Bill Gates (person) Bill Gates - William Henry Gates III, Chief Executive Officer of Microsoft, which he co-founded in 1975 with Paul Allen. In 1994 Gates is a billionaire, worth $9.35b and Microsoft is worth about $27b.  (Microsoft), Michael Dell Michael Saul Dell (born February 23, 1965, in Houston, Texas) is the founder and CEO of Dell, Inc. Biography
Early life and education
The son of an orthodontist, Dell was born in to an upper-class Jewish family and attended Herod Elementary School in Houston,
 (Dell), Ben Verwaayen Bernardus Johannes Maria "Ben" Verwaayen (born Driebergen, February 11, 1952) is a Dutch businessman. He is currently CEO of BT.

Verwaayen studied law and international relations at Utrecht University, obtaining a degree in 1975.
 (British Telecom The telephone and communications carrier that provides services in Great Britain and Northern Ireland. It used to be a division of the British Post Office, but was privatized in 1984 under Margaret Thatcher's administration. ), Larry Ellison (Oracle), Hasso Plattner (SAP) and Scott McNealy (Sun). Mark E. Atkins will be addressing the ETRE audience on the afternoon of October 11th, 2004 on the topic of innovation - a topic of increasing and considerable interest amongst the IT community as well as across manufacturing organizations worldwide.

Invention Machine, the leader in delivering software that aids in problem-solving and speeds innovation, was recently named a leader in compressing idea-to-concept time by world-leading research and advisory firm, AMR (1) (Adaptive Multi-Rate) A variable rate speech codec selected by the 3GPP for the 3G evolution of the GSM cellphone system (WCDMA). Using the Algebraic CELP (ACELP) compression technology, AMR provides toll quality sound at transmission rates from 4.75 to 12.  Research. Invention Machine has helped over 1,000 global companies to speed idea creation and new product development; improve existing products; improve the conversion rates of concepts-to-products; and bring structure and predictability to the 'black-art' of invention.

Invention Machine's flagship product, Goldfire Innovator(TM), helps engineers to focus problem-solving, accelerate ideation ideation /ide·a·tion/ (i?de-a´shun) the formation of ideas or images.idea´tional

i·de·a·tion
n.
The formation of ideas or mental images.
 and more efficiently generate, prioritize and validate solutions. To learn more about Invention Machine, visit www.invention-machine.com or email info@invention-machine.com.

About Invention Machine

Invention Machine Corp. delivers software that optimizes and accelerates the innovation process to:

1) Bring structure and predictability to the art of invention;

2)Help fuel product pipelines with new products and product refinements;

3) Accelerate time to market as well as corporate growth; and

4) Deliver unprecedented efficiency to the innovation effort.

For more than a decade, over 1,000 innovative companies, representing more than 50,000 users worldwide, have leveraged Invention Machine's solutions to drive top-line growth, reduce costs and expedite time-to-market by improving process efficiencies and more rapidly fueling their product pipelines with higher-quality products.

Invention Machine customers include: Boeing, Delphi Automotive, Honda, HP, NASA NASA: see National Aeronautics and Space Administration.
NASA
 in full National Aeronautics and Space Administration

Independent U.S.
, Northrop Grumman, Procter & Gamble, Peugeot, Samsung, Saipem, Shell and Whirlpool. Headquartered in Boston, Massachusetts, Invention Machine has development facilities in Minsk, Belarus, and offices in France and the United Kingdom. For more information on Invention Machine visit www.invention-machine.com.
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Publication:Business Wire
Geographic Code:1USA
Date:Sep 14, 2004
Words:452
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