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Inve: New Advanced Skin Care Line Introduced by Enviro-Tech International.


LAS VEGAS--(BUSINESS WIRE)--Aug. 11, 1998--

Leading Cosmetics Marketer Dian Hodge Develops Inve with European Formulators And Exclusive Formula Enviro-T(R)

Enviro-Tech International (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
 BB:ETIC et·ic  
adj.
Of or relating to features or items analyzed without considering their role as a structural unit in a system, as in behavioral science or linguistics.



[From (phon)etic.]
), a leading network marketing company based in Las Vegas Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. , NV, specializing in waterless and water-saving cleaning and personal care products, has introduced a seven-product skin care line to complement the company's popular BodyPruf line of products for the skin and hair.

Inve Advanced Skin Care, like BodyPruf, has been developed from Enviro-Tech's exclusive proprietary formula, Enviro-T(R), containing aloe vera aloe vera
n.
1. A species of aloe (Aloe vera) native to the Mediterranean region.

2. The mucilaginous juice or gel obtained from the leaves of this plant, used in pharmaceutical preparations for its soothing and healing
, green tea, bladderwrack, rosemary, arnica and neem neem (nem) Azadirachta indica, a large evergreen tree having antifungal, antibacterial, antiviral, and antimalarial activity; long used medicinally for a wide variety of indications.  leaf. This synergistic combination of herbs, passed down by Native Americans through the centuries, has been enhanced through Enviro-Tech's modern technology, making the Inve products highly effective against harmful free radicals and helping to deliver the benefits of the line's European formulations into the skin.

The Inve line provides products for a complete daily skin care regimen: Cleansing Souffle souffle /souf·fle/ (soo´f'l) a soft, blowing auscultatory sound.

cardiac souffle  any cardiac or vascular murmur of a blowing quality.
 (for complete but gentle cleaning); Buffing Beads (to exfoliate ex·fo·li·ate  
v. ex·fo·li·at·ed, ex·fo·li·at·ing, ex·fo·li·ates

v.tr.
1. To remove (a layer of bark or skin, for example) in flakes or scales; peel.

2.
); Skin Tonic (to rinse and tone); Age Defense Complex (to minimize fine lines over time); Essential Day Moisture (to help rehydrate re·hy·drate
v.
1. To cause rehydration of something.

2. To replenish the body fluids of an individual.
 and moisturize); Vitamin E/Aloe Stick (to protect the lips and tender eye area), and Perfecting Foundation (for complete coverage and protection).

Inve Advanced Skin Care was developed by Dian Hodge, an internationally known leader in the cosmetics and skin care industry. Prior to assuming the position of Vice President for Personal Care with Enviro-Tech, Ms. Hodge was the Founder and President of Fortay International, a custom cosmetic and fragrance company, designing products for major hotel chains and celebrities.

Ms. Hodge brings to Enviro-Tech over 25 years of experience as a personal care consultant, marketing executive and developer of fine cosmetics and fragrances. She has developed her own very successful line of high-quality cosmetics with carefully chosen ingredients that are good for the skin. She has designed signature fragrances for the largest hotels in the world, and has been featured on QVC QVC Quality Value Convenience
QVC Question Valid Command
, where her "Dian" cologne sold a record number of bottles in just six minutes. As a personal care consultant and senior executive for two of the largest international cosmetics companies, Dian achieved singular success and international renown for her business accomplishments, including the achievement of the number-three position in national sales and recruiting for one of the largest direct sales company in the personal care industry.

"The introduction of the Inve Advanced Skin Care line enables Enviro-Tech to attract interest from a largely untapped market ... women," said Rodney C. Yanke, Enviro-Tech's Founder and Chairman.

"Unlike most network marketing companies, the largest number of our independent distributors have been men who have enthusiastically marketed our unique DRI See Digital Research.  WASH'n GUARD(R) line of products that clean everything from cars to home appliances without water," Mr. Yanke continued. "Inve opens a whole new market for them, and for their wives, mothers and daughters."

Inve Advanced Skin Care will be marketed through Enviro-Tech International's network of independent distributors, who are located throughout North America. For more information about Inve and any of the company's line of waterless and water-saving products for cleaning and personal care, contact Enviro-Tech International at 702/262-5555 (U.S.) or 613/733-4424 (Canada). For retail purchase, call Retail Direct at 800/820-6893 (U.S.) or 888/888-9010 (Canada) or visit the company's website at http://www.enviro-tech.com. Enviro-Tech's public holding company, ET International, Inc., is traded on the NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
 OTC/Bulletin Board with the symbol ETIC.

    CONTACT:  S&S Public Relations, Inc.
               Steve Simon, 847/291-8421, Ext. 237


COPYRIGHT 1998 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Article
Geographic Code:1USA
Date:Aug 11, 1998
Words:584
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