Interwired Announces Results of Survey on "Cool Biz" and "Warm Biz".Tokyo, Japan, Sept 21, 2005 - (JCNN JCNN Japan Corporate News Network ) - On September 20, online research company Interwired announced the results of a survey of 4,105 people on "Cool Biz" and "Warm Biz," two Japanese-English words which mean "to wear less business attire to feel cool" and "to wear more to feel warm," respectively. The very objective of the government initiative is to cut down office energy consumption by setting room temperature at around 28 deg Deg degeneration. deg or deg. abbr. degree C (82.4 deg Fahrenheit Fahr·en·heit adj. Abbr. F Of or relating to a temperature scale that registers the freezing point of water as 32°F and the boiling point as 212°F at one atmosphere of pressure. ) in summer, and 20 deg C (68 deg Fahrenheit) in winter. Of the respondents In the context of marketing research, a representative sample drawn from a larger population of people from whom information is collected and used to develop or confirm marketing strategy. , 21.8% answered that they dressed lighter this summer, and 60.2% said that their attitude was not affected by the government initiative. More men than women replied that they dressed lighter. The survey also showed that the older the respondents, the more frequently they dressed lighter. Regarding "Warm Biz" questions, 36.4% of the respondents think that the initiative will take root, while 27.9% disagree. Source: JCN JCN Japan Corporate News JCN Journal of Cognitive Neuroscience JCN Journal of Cardiovascular Nursing JCN Journal of Christian Nursing JCN Job Control Number JCN Journal of Child Neurology JCN joint communications network (US DoD) http://www.japancorp.net Copyright [c] 2005 Japan Corporate News Network. All rights reserved. |
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