Internet Coupon Acceptance at an All-Time High; Major Grocery Retailers Respond to Consumer Demand.

CHICAGO -- Matthew Moog, president and CEO of CoolSavings, Inc. (OTCBB:CSAV), a leading interactive marketer and America's #1 provider of Internet coupons, today applauded the latest major retailer to accept online printable coupons at their retail stores. The Defense Commissary Agency (DeCA), the grocery provider to military personnel, retirees and their families, recently announced that all 273 commissaries around the world would accept computer-generated Internet coupons containing a barcode that can be scanned at store checkouts. In keeping with recommendations from CoolSavings and other industry experts, DeCA will not accept Internet coupons for free products, or those that have been photocopied or reproduced.

Other grocery retailers that have recently begun accepting printable Internet coupons include Harris Teeter, Albertsons and Giant Eagle. Meijer, Food Lion and most other major retailers have been have been long-time supporters of Internet coupon acceptance.

"Internet coupon acceptance among grocery retailers is currently at an all-time high," said Moog. "More and more retailers are coming to understand that legitimate Internet coupons are of great value to their customers who are interested in saving time and money, and we believe in the very near future we will see universal Internet coupon acceptance in the grocery retail industry."

CoolSavings helped lead the industry in establishing acceptance of Internet coupons by working with major retailers, manufacturers and trade associations to develop new coupon standards. The company also led the awareness effort to stop the acceptance of "free product" coupons, which are most likely to be fraudulently distributed. A major breakthrough in the industry effort to improve coupon practices was realized when online auction site eBay announced in December 2003 that it would ban the sale of coupons.

Despite previous non-acceptance by some grocery retailers, consumer use of Internet coupons has flourished. According to a recent report by CMS, an Inmar company that is a leading coupon clearinghouse, Internet coupon redemption rose 133.9% in 2003.

In addition, well-known and respected manufacturers such as General Mills, Kellogg's, Land O' Lakes, 3M, PepsiCo, Hormel, Glaxo SmithKline and Bristol-Myers Squibb are employing printable Internet coupons as a part of their successful marketing mix.

"Internet coupons are here to stay because consumers want them and trusted brands offer them," Moog says. "According to Forrester Research, 38% of U.S. households have tried printing coupons off of the Internet. Since 1997, CoolSavings has worked with more than 100 consumer packaged goods manufacturers to deliver promotions to more than 34 million consumers for redemption online and in stores around the U.S."

About CoolSavings

CoolSavings is an online direct marketing and media company that provides smarter solutions to help marketers reach their target consumers. Combining a broad distribution network, sophisticated analytics and proprietary technology, CoolSavings enables a wide variety of advertisers to identify and engage their best customers using highly targeted services such as printable couponing, lead generation, e-mail, category newsletters, direct mail and product sampling.

CoolSavings, Inc.'s majority stockholder is Landmark Communications, Inc., a privately held media company with national and international interests in newspapers, broadcasting, cable programming and electronic publishing.

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