International Trading & Manufacturing Corporation and HSN Direct International Ltd. Sign Public Relations Deal For Launch of Infomercial.SAN DIEGO--(BUSINESS WIRE)--Nov. 11, 1998--The International Trading & Manufacturing Corp. (OTC OTC See: Over-the-counter. OTC See over-the-counter market (OTC). BB: ITMH) and HSN HSN Home Shopping Network HSN High Speed Network HSN Hereditary Sensory Neuropathy HSN Highly Saturated Nitrile HSN Healthy Schools Network, Inc. HSN Hopping Sequence Number HSN Historical Sample of the Netherlands HSN Haiti Support Network International Ltd. Wednesday announced that they have signed an agreement with Baker Winokur Ryder Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most (BWR n. 1. a boiling water reactor; a type of nuclear reactor that uses water as a coolant and moderator; - the steam produced can drive a steam turbine and produce electrical power. Noun 1. ) to handle public relations for the launch of their Astrology Network infomercial titled The Timing of Your Life. The Timing of Your Life will be a 30-minute direct response television infomercial featuring Canadian astrologer, Eugenia Last, who has recently taken over for Jean Dixon as one of the world's most syndicated astrologers. Launch date is tentatively scheduled for December 1998. For over 20 years, Baker Winokur Ryder has established a reputation as one of the country's premiere Public Relations agencies. Under the agreement, BWR's activities will include development of press material targeted to the lifestyle media, secure TV, radio and print coverage for the Astrology Network infomercial, handle interviews and appearances by Last and promote the Astrology Network membership program. In addition, BWR will manage a comprehensive publicity campaign designed to build consumer awareness of the Astrology Network and its products. ITM's diverse line of products are marketed to consumers through the shop at home industry such as Home Shopping Network “HSN” redirects here. For other uses, see HSN (disambiguation). The Home Shopping Network (HSN) is a mostly 24-hour shopping network that is seen on cable, satellite, and some terrestrial channels in the United States. and Canadian Home Shopping Network as well as infomercials, television spots, the Internet, direct mail and catalogs. |
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