Intergraf and Digimarc Team Up to Connect Conference Materials to Online Event Information.Business/High Tech Editors TUALATIN, Ore. and BRUSSELS, Belgium--(BUSINESS WIRE)--May 8, 2001 Intergraf Uses Digimarc MediaBridge Technology to Promote Its September Security Printers Conference and Exhibition Intergraf, the international confederation for printing and allied industries, and Digimarc Corporation, (Nasdaq:DMRC DMRC Digimarc Corporation (stock symbol) DMRC Delhi Metro Rail Corporation (India) DMRC Digital Mobile Radio Communications ), the leader in digital watermark A pattern of bits embedded into a file used to identify the source of illegal copies. For example, if a digital watermark is placed into a master copy of an audio CD or a DVD movie, then all copies of that disc are uniquely identified. technology and applications, today announced that Intergraf is taking advantage of digital watermarking Digital watermarking is a technique which allows an individual to add hidden copyright notices or other verification messages to digital audio, video, or image signals and documents. applications to provide tailored event information to the attendees of its 18th international security printers conference and 7th exhibition. The event will take place September 26-28, 2001 in Sorrento, Italy. As part of its pre-conference marketing activities, Intergraf is using Digimarc MediaBridge technology to link the invitation brochure to a special Web page customized for invitees of the event. The application allows Intergraf to deliver conference-specific information that is time- or content-sensitive to its intended audience. Intergraf's conference is an exclusive event aimed at security printers and their suppliers, the financial community, law enforcement and other public authorities. "Intergraf is pleased to be promoting our security printers conference and exhibition with this innovative, new technology," said Jean Pierre Bouillot, secretary general of Brussels, Belgium-based Intergraf. "By using Digimarc MediaBridge in the Intergraf conference brochure, we can more effectively reach our audience and provide them practical and last-minute event information that they won't find elsewhere." "This application of digital watermarking highlights a shift in machine-readable features that we think is of keen interest to Intergraf attendees," said J. Scott Carr, vice president and general manager of Digimarc's Secure Documents solution. "Digimarc MediaBridge is derived from the same core technology as our anti-counterfeiting offerings, but is designed to enhance the marketing value of print materials rather than their security. We are happy to be working with Intergraf to showcase the diversity of applications that digital watermarking offers." Digitally watermarked print materials such as cards, brochures, magazines, product packaging and direct response mailers link readers to online information when held in front of a Web camera or other image-capture device enabled with Digimarc MediaBridge software. The software launches a browser that instantly connects the user to relevant Internet information, applications, offers, or opportunities to purchase. A Digimarc 'D' symbol located on the printed material indicates that the object is Digimarc MediaBridge-enabled. At Intergraf's 18th international security printers conference and 7th exhibition, Digimarc also will participate as an exhibitor and demonstrate the company's anti-counterfeiting solutions. Digimarc MediaBridge 2.0 reader software now available Released March 28, Digimarc MediaBridge 2.0 reads digitally watermarked materials faster and with better low light performance for most cameras. It supports more than 75 percent of Web cameras currently sold. A comprehensive list of supported cameras is available at www.digimarc.com/mediabridge/mbco_cmatrix.htm. For a free version of the Digimarc MediaBridge 2.0 reader software, go to the Digimarc Website at www.digimarc.com/mediabridge and select the "Download Digimarc MediaBridge" option. A list of quick tips for use is also available. About Digimarc Digimarc Corp., based in Tualatin, Ore., (Nasdaq:DMRC), is the world leader in digital watermark technology and applications. Digimarc is creating an inherent, persistent digital identity for all media content through imperceptible digital watermarks that can be embedded in any analog or digital material. The company continues to build a pervasive new communications platform, based on its proprietary digital watermark technology, by developing an increasing array of diverse media applications. These applications benefit a broad range of consumers, corporations and government institutions, enhancing the protection of copyrights, management of media and integrated marketing for many goods and services In economics, economic output is divided into physical goods and intangible services. Consumption of goods and services is assumed to produce utility (unless the "good" is a "bad"). It is often used when referring to a Goods and Services Tax. . Digimarc's leading customers include creative professionals, major media companies and central banks This is a list of central banks. Contents A B C D E F G H I J K L M N O P Q R S T U V W Y Z . The company's products include Digimarc ImageBridge, a means to communicate copyrights in digital images, track the images on the Internet and facilitate online licensing and related e-commerce; Digimarc MediaBridge, a fundamentally new way for consumers to access the Internet, that transforms printed materials into direct portals to relevant destinations on the Internet; and a system, developed in cooperation with a consortium of leading central banks, that deters the use of personal computers in the counterfeiting of value documents. Digimarc is also a member of the Video WaterMarking Group (VWM VWM Visual Working Memory VWM Vineyard and Winery Management (magazine) VWM Leukoencephalopathy with Vanishing White Matter VWM Valley West Mall VWM Virtual Warehouse Manager VWM Vesa Wall Mount VWM Virtual Window Manager Group), which includes Hitachi, Macrovision, NEC (NEC Corporation, Tokyo, www.nec.com, www.necus.com) An electronics conglomerate known in the U.S. for its monitors. In Japan, it had the lion's share of the PC market until the late 1990s (see PC 98). NEC was founded in Tokyo in 1899 as Nippon Electric Company, Ltd. , Philips, Pioneer, and Sony, to provide video copy prevention and play control solutions for digital recording devices. In addition, Digimarc video watermarking technology is being licensed for innovative new applications, such as broadcast monitoring. Digimarc has more than 200 patents pending and 22 issued in still image, video and audio watermarking technology. Digimarc's vision is to have its watermarking technology become a standard feature of all media content. Please go to www.digimarc.com for more company information. About Intergraf Intergraf is the international confederation for printing and allied industries. Its members are national associations of printing industries in Western, Central and Eastern Europe The term "Central and Eastern Europe" came into wide spread use, replacing "Eastern bloc", to describe former Communist countries in Europe, after the collapse of the Iron Curtain in 1989/90. . Associate members include the national printer associations of Australia, Brazil, the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and South Africa South Africa, Afrikaans Suid-Afrika, officially Republic of South Africa, republic (2005 est. pop. 44,344,000), 471,442 sq mi (1,221,037 sq km), S Africa. . Intergraf has also signed a co-operation agreement with CONLATINGRAF CONLATINGRAF Confederación Latinoamericana de la Industria Gráfica (Spanish) and serves as International Secretariat of the World Print Forum, which includes most of the printing associations of the world. Intergraf was conceived in Goteborg, Sweden in 1923 and brought into the world in Berlin, Germany, on 1st January 1930, where it was christened "International Bureau of the Federations of Master Printers". In 1946, it moved to London, Great Britain Great Britain, officially United Kingdom of Great Britain and Northern Ireland, constitutional monarchy (2005 est. pop. 60,441,000), 94,226 sq mi (244,044 sq km), on the British Isles, off W Europe. The country is often referred to simply as Britain. , under the name of "International Master Printers Association" (IMPA IMPA Instituto Nacional de Matemática Pura e Aplicada (Brazil) IMPA International Maritime Pilots' Association IMPA Indiana Municipal Power Agency IMPA International Marine Purchasing Association IMPA International Motor Press Association ), before settling in 1984 in Brussels with its present identity. For more information about Intergraf, please visit our Website at www.intergraf.org. Securities Safe Harbor Safe Harbor 1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated. 2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive. All statements contained herein that are not statements of historical fact, constitute forward-looking statements and are made pursuant to the "safe harbor" provisions of the Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and of 1995. Such forward-looking statements are subject to certain assumptions, risks and uncertainties. Although Digimarc believes that the expectations reflected in its forward-looking statements are reasonable, actual results could differ materially from those expectations or from historical results. Such risks and uncertainties are outlined in Digimarc's Annual Report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. for 2000 and its most recent Quarterly Report on Form 10-Q Form 10-Q See 10-Q. , each as filed with the Securities and Exchange Commission. Digimarc is not obligated ob·li·gate tr.v. ob·li·gat·ed, ob·li·gat·ing, ob·li·gates 1. To bind, compel, or constrain by a social, legal, or moral tie. See Synonyms at force. 2. To cause to be grateful or indebted; oblige. to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release. |
|
||||||||||||||||

Printer friendly
Cite/link
Email
Feedback
Reader Opinion