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Interactive Pictures Charts a New Course for Broadband and Digital TV Providers With Immersive Video Navigation.


LAGUNA NIGUEL, Calif.--(BUSINESS WIRE)--June 22, 1998--

IPIX IPIX Interface Processor for Imagery Exchange  Steerable Video Debuts at David Coursey's Digital Living Room -- MediaOne and Discovery to Provide Broadband Testbed

Interactive Pictures Corporation(TM), the leading developer of immersive photography, today announced a breakthrough enhancement to its patented IPIX technology, called IPIX Steerable Video(TM).

IPIX allows Internet users to "step inside the picture" to view an image as we really see it -- from floor to ceiling, horizon to horizon. Interactive Pictures' latest Steerable Video technology now captures the world as it is happening -- in real-time and in real-motion.

The technology combines the experience provided by IPIX images with the real-time capture of high-resolution video cameras. The end result is live coverage that is independantly and simultaneously navigable NAVIGABLE. Capable of being navigated.
     2. In law, the term navigable is applied to the sea, to arms of the sea, and to rivers in which the tide flows and reflows. 5 Taunt. R. 705; S. C. Eng. Com. Law Rep. 240; 5 Pick. R. 199; Ang. Tide Wat. 62; 1 Bouv. Inst. n.
 by every end user.

How It Works

IPIX Steerable Video builds upon the core patented technology of IPIX, 360(degree)x360(degree) interactive imaging, using full motion video. Using two 180(degree) fisheye fish·eye  
adj.
1. Of or being a wide-angle photographic lens that covers an angle of about 180°, producing a circular image with exaggerated foreshortening in the center and increasing distortion toward the periphery.

2.
 lenses to capture two video images, front and back, top to bottom, IPIX software remaps and corrects the perspective of the fisheye lens to regular human viewing perspective.

Viewers can then navigate the image in real-time using a computer mouse. IPIX Steerable Video uses a mexapixel video camera, which provides an image that is comparable in resolution to the IPIX image available on the Web today.

"IPIX Steerable Video quite simply puts the broadcast in the hands of the consumer. We are pleased to be working with Media One and Discovery to bring our vision to reality," said Jim Phillips For the football player of the same name see Jim Phillips (football player).

James Phillips (born 1 September 1860, Pleasant Creek, now Stawell, Victoria, died 21 April 1930 at Burnaby, British Columbia, Canada) was a Victorian First-class cricketer and Test match
, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  and chairman of Interactive Pictures.

"Interactive Pictures patented technology allows the viewer to choose his own camera angle at the teleconference, sporting event, concert or virtually any broadcast. Digital Living Room is the ideal venue to showcase IPIX's Steerable Video as David Coursey and Upside have brought together the leaders from the technology and content development industries."

Examples of how Steerable Video will enhance the broadband and Digital TV markets include: -0-

--   At sporting events, an IPIX Live Cam can capture the
     points-of-view of both player and coach, while users can follow
     the game action with the click of a mouse.

--   Broadcast news organizations can cover all angles of the scene of
     a breaking story in real-time.




-0-

Other applications include concert telecasts, 360(degree)x360(degree) movies, and teleconferencing. Additionally, IPIX Steerable Video has significant implications for industrial markets where full knowledge of an environment is crucial, such as in security, safety, transportation and engineering.

Media One and Discovery to Provide Broadband Testbed

Interactive Pictures will work with Media One and Discovery Communications, Inc., both current equity investors in Interactive Pictures, to commercially test IPIX Steerable Video. Media One, as one of America's largest broadband communications companies will provide the broadband network. Discovery will develop the content using the IPIX technology.

"We see incredible value in IPIX Steerable Video -- by putting the user in control it provides an extremely rich interactive experience," said Doug Holmes, executive vice president of MediaOne. "With the continued development of digital television and broadband networks This article or section needs copy editing for grammar, style, cohesion, tone and/or spelling.
You can assist by [ editing it] now.
 IPIX will play a key role in providing compelling content for the digital consumer. MediaOne, Discovery and Interactive Pictures plan to test Steerable Video on a MediaOne network this year."

"Discovery will continue to lead the industry in developing compelling, interactive, non-fiction content using cutting edge technologies like IPIX Steerable Video," said Andy Sharpless, senior vice president, Interactive Media, Discovery Communications, Inc. "Our viewers look to Discovery for ways to become part of the adventure, and IPIX allows them to be part of the action by stepping inside the picture."

About Digital Living Room

Digital Living Room is a presentation of Upside Events, the conference production and management unit of Upside Media, Inc., publisher of Upside Magazine, and David Coursey, editor/publisher of coursey.com, inc. Both companies are privately held and based in San Mateo San Mateo (săn mətā`ō), city (1990 pop. 85,486), San Mateo co., W Calif., on San Francisco Bay; inc. 1894. It is a commercial and retail center with some high-technology manufacturing. San Mateo, Spanish for St. , Calif.

"I am excited that Interactive Pictures has chosen Digital Living Room as the platform to debut IPIX Steerable Video," said Digital Livingroom executive producer David Coursey. "The products showcased here have the potential to profoundly impact our industry, our customers and, in some cases, the way all of us interact with each other and technology. IPIX Steerable Video fits that bill."

Interactive Pictures will introduce IPIX Steerable Video at Digital Living Room on June 22, and is selecting strategic partners to commercially trial the system this year.

About Interactive Pictures

Interactive Pictures Corp. is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 that develops and markets products and services based on IPIX, the world's leading immersive photography technology. These 3-D, 360(degree)x360(degree) degree interactive photographic images put people in the center of the picture, enabling them to experience an entire environment with controlled, unlimited viewing perspectives.

IPIX images are available today via the Internet and CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
. IPIX is the leader in immersive imaging solutions for the real estate, travel and electronic publishing industries. IPIX images are found on the web sites and digital brochures of industry leaders such as CNN CNN
 or Cable News Network

Subsidiary company of Turner Broadcasting Systems. It was created by Ted Turner in 1980 to present 24-hour live news broadcasts, using satellites to transmit reports from news bureaus around the world.
, Hilton Hotels, Carnival, Disney, IBM/World Book, Marshall Fields, Paramount Parks, Intel Corp., Toyota, Honda, USA Today, MTV MTV
 in full Music Television

U.S. cable television network, established in 1980 to present videos of musicians and singers performing new rock music. MTV won a wide following among rock-music fans worldwide and greatly affected the popular-music business.
, The Chicago Tribune, The New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Times, Rent.Net, Coldwell Banker, Prudential, Century-21, the NFL NFL
abbr.
National Football League

NFL (US) n abbr (= National Football League) → Fußball-Nationalliga
, the NBA NBA
abbr.
1. National Basketball Association

2. National Boxing Association

NBA (US) n abbr (= National Basketball Association) → Basketball-Dachverband (=
, and Discovery Online.

The company was founded in 1986 to commercialize telepresence Meaning "long distance presence," it refers to videoconferencing applications that feel like a live meeting. Notable features are larger screens that may approach a virtual reality environment and sensors that keep at least one window focused on whomever is speaking at the moment.  technology for remote robotic systems developed at Oak Ridge National Laboratory Oak Ridge National Laboratory (ORNL) is a multiprogram science and technology national laboratory managed for the United States Department of Energy by UT-Battelle, LLC. ORNL is located in Oak Ridge, Tennessee, near Knoxville.  in Tennessee. With headquarters in Oak Ridge, Tenn., Interactive Pictures has received equity investments from Motorola, Inc., Discovery Communications, Inc., Advance Publications and Media One Group. Visit Interactive Pictures Corporation at www.ipix.com.

Note to Editors: IPIX, IPIX-TV, IPIX Steerable Video, Virtual Eye, Photobubbles and Step Inside The Picture are trademarks of Interactive Pictures Corporation.

    CONTACT:  Interactive Pictures
               Ed Lewis, 423/482-3000
               lewise@ipix.com
               or
               The Weber Group
               Debbie Curley, 650/463-8689
               dcurley@ca.webergroup.com


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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1998, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Article Type:Article
Geographic Code:1USA
Date:Jun 22, 1998
Words:969
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