Interactive Objects Names New CEO; Company Promotes Key Personnel to New Management Positions.

Business Editors

BELLEVUE, Wash.--(BUSINESS WIRE)--Oct. 25, 2000

Interactive Objects, Inc., (OTCBB:OBJX), today moved to solidify its management team by promoting its President, Dennis Tevlin, to President and Chief Executive Officer and its Chief Technology Officer, Mark Phillips, to CTO and Senior Vice President of Research and Development.

Tevlin succeeds Steve Wollach, completing a management succession plan initiated when Tevlin came aboard in April 2000. Wollach, who recently retired from the company, will remain an advisor and will work closely with management to insure a smooth transition. "This is the logical result of our movement away from a consulting business model to a product business model," said Wollach, former CEO and Chairman. "Dennis brings a wealth of experience in building a technology business and has been instrumental over the last six months in shaping our strategy while Mark is a proven technology visionary in the emerging market for digital audio." The company also announced the appointment of Tim Davis as Vice President of Program Management. Davis had previously been a member of the companys advisory board focusing on new product planning.

New CEO Takes the Helm

"I am very excited about taking iObjects to the next level of success," said Tevlin. "We have built a great team and have a strong technical lead in a rapidly growing marketplace." Tevlin will oversee the operations of the company, with special attention paid to charting out and executing against iObjects strategy, vision, and key business development initiatives. Tevlin is a former Microsoft executive and a veteran of the music industry. While at Microsoft from 1992 until 1999, Tevlin held several senior positions including General Manager of MSN and Director of Marketing for Microsoft Office. Prior to Microsoft, Tevlin held various marketing and business development positions with ITT Information Systems and Alcatel NV. In addition to his experience as a technology executive, Tevlin has owned and operated his own record label, produced concerts, and performed. Tevlin holds an MBA from Cornell University and a BA from the University of Oregon.

CTO Sets Vision

iObjects Dadio(TM) digital audio OS and platform recently shipped with Iomegas new HipZip(TM) digital audio player. "With Iomegas HipZip, we demonstrated how we can help a company rapidly enter a new market with a superior product," said Mark Phillips. "We are now building on this success and broadening our focus in the digital audio market." In his new position, Phillips will set the technical vision for the company, including the companys product, service, and partnership roadmaps. In addition to his responsibility for product development, Phillips special area of emphasis will be on firmware integration and the overall architecture of the next generation Dadio digital audio platform. Phillips is an experienced software architect with a keen vision regarding future technologies. Prior to iObjects, Phillips held senior engineering positions with Saltmine and Metabridge, and was a researcher in the University of Washingtons Human Interface Technology Lab. Phillips earned a BS in Computer Science, Architecture and Philosophy from the University of Washington.

New VP Focuses on Growth

Tim Davis, the companys newly appointed Vice President of Program Management, will be responsible for implementing new procedures and control systems for project management, product planning and quality assurance. "iObjects is in rapidly growing market," said Davis. "It will be my job to insure that we execute our technical vision while maintaining a high level of quality." Davis is the former Chief Technology Officer of Scalable Software Corporation and the former Vice President of Product Development for Intergram Corporation. Earlier in his career Davis worked as a development manager for Microsoft Corp. on Windows NT and at Computer Associates. Davis has a BS in Mathematical Physics from UCLA.

About Interactive Objects, Inc.

Interactive Objects (www.iobjects.com) is a leading designer of software and hardware solutions for digital audio appliances and the creator of Dadio(TM), a fully integrated platform for portable digital audio players. iObjects provides custom software engineering, industrial design, and manufacturing services, and offers licenses of its proprietary Dadio digital audio software to leading consumer electronics, PC manufacturers, and computer software companies.

Interactive Objects is headquartered at 12600 SE 38th, Suite 150, Bellevue, WA 98006, USA. Interactive Objects is listed on the OTC.BB under the symbol "OBJX" and on the "Third Segment" of the Frankfurt Stock Exchange under the symbol "IOX" and German securities code WKN: 913011. The Company can be reached on the web at http://www.iobjects.com/.

Certain information included in this communication contains statements that are forward-looking, such as statements relating to the future anticipated direction of the high technology industry, plans for future expansion, various business development activities, planned capital expenditures, future funding sources, anticipated sales growth and potential contracts. These forward statements are subject to a number of known and unknown risks and uncertainties that could cause actual operations or results to differ materially from those anticipated. These risks include, among others, risks associated with unproven sales of the Company's products, risks associated with the software development process and risks related to the transition to a new management team. Certain of these risks and other risks are described in the Company's Registration Statement on Form SB-2 and Form 10-KSB filed with the Securities and Exchange Commission (SEC). The registration statement is available from the SEC's Web site at http://www.sec.gov/