Interactive Magic to Launch Internet Software ICONS II Next Month.RESEARCH TRIANGLE PARK Research Triangle Park, research, business, medical, and educational complex situated in central North Carolina. It has an area of 6,900 acres (2,795 hectares) and is 8 × 2 mi (13 × 3 km) in size. Named for the triangle formed by Duke Univ. , N.C.--(BUSINESS WIRE)--June 24, 1999-- New System Will Help Continue Ad Impressions Growth- Up almost 50% in One Month Interactive Magic (Nasdaq: IMGK), developer and operator of Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the Entertainment Communities, announced today that it will release their new ICONS II Internet Entertainment Community software next month at both GameHub ( http://www.Gamehub.net ) and the iMagic For the company formerly known as iMagic Online, see . Imagic was a third-party maker of games for the Atari 2600 and other early video game consoles in the early 1980s. Entertainment Network (iEN- http://www.imagicgames.com ). The new software will help continue to build Imagic's Internet Entertainment Community revenues by introducing a variety of new features, new products, and new community tools. ICONS II will also be marketed to major telecoms, ISPs, and content companies as a complete solution for operating their own Internet Entertainment Communities. The ICONS II (Internet COntent Network System) software will be able to launch entertainment products directly from the web, from iMagic's proprietary chat interface (the iLZ) or from the power-user interface (the SAS (1) (SAS Institute Inc., Cary, NC, www.sas.com) A software company that specializes in data warehousing and decision support software based on the SAS System. Founded in 1976, SAS is one of the world's largest privately held software companies. See SAS System. ). The system will include complete database features for managing customers on the Internet in free games This article is about Free games. For other uses, see Free games (disambiguation). Free games are video games which are free software and contain exclusively free content. Because of this they are freely distributable and often cross-platform compatible. , subscription games, pay-for-play games, and community sites, so that billing, marketing, and complete e-commerce e-commerce, commerce conducted over the Internet, most often via the World Wide Web. E-commerce can apply to purchases made through the Web or to business-to-business activities such as inventory transfers. functions can be accomplished easily. ICONS II also includes an advertising module allowing adopters to generate advertising impressions and revenues during customer visits. Other new features that will be included after the initial launch of ICONS II are: improved e-commerce capabilities, new communication tools (including personal website building tools for all community members), as well as one to one customer service tools, and a next generation iLZ. All these new features will help increase iMagic's Internet Entertainment Community revenues. E-commerce and the sale and/or licensing of the ICONS II technology will directly increase revenue. Personal websites and enhanced iLZ with chat will encourage customers to stay longer, thus increasing advertising revenue. Improved customer service and community designed websites will make Interactive Magic's websites more user-friendly and thus attract more potential community members to increase advertising revenues further. "We are anxious to let other companies know about our ICONS II software and our Internet Entertainment Community management system software. ICONS I system was the primary reason we were selected by AT&T WorldNet to run their games channel, and ICONS II adds greatly to our technology and community tools. ICONS I is also the system that has allowed us to grow our advertising impressions, unique Internet visitors, and advertising revenue over the five months we have been using it. During the month of May 1999, the system generated an almost 50% increase in advertising impressions over the preceding month and continues to show growth even before we launch ICONS II," said Jim Hettinger, Interactive Magic's Director of Business Development. Interactive Magic (Nasdaq: IMGK) was founded in 1994 and became publicly traded on the Nasdaq exchange in 1998. Interactive Magic is a leading developer provider of hot Internet and Online Computer Entertainment destination websites including iMagic Entertainment Network or iEN ( http://www.imagicgames.com ) and GameHub ( http://www.gamehub.net ) the preferred provider of online games for AT&T WorldNet's 1.6 million customers. Interactive Magic has strategic or OEM/bundling arrangements with many of the premiere Internet companies including AT&T (NYSE NYSE See: New York Stock Exchange : T), America Online See AOL. (NYSE:AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. ), and Earthlink (Nasdaq:ELNK ELNK EarthLink, Inc. (stock symbol) ELNK Ethernet Link ). For more information, contact Dave Murray Dave Murray can refer to:
The process by which the corporation communicates with its investors. information please contact Nancy Campbell of Dewe Rogerson at (212) 866-8640. Forward-Looking Statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. : Except for the descriptions of historical facts contained herein, statements in this news release concerning future results, performance or expectations are forward-looking statements. Actual results, performance or developments could differ materially from those expressed or implied by such forward-looking statements as a result of known or unknown risks, uncertainties and other factors including those described from time to time in the company's filings with the Securities and Exchange Commission, under "Risk Factors" and elsewhere, including risks of delays in development and introduction of new products, dependence on new product introductions which achieve significant market acceptance and the uncertainties of consumer preferences, the rate and degree of market acceptance of online gaming See gaming. , the ability to negotiate profitable terms for online gaming products and services, dependence on third party software developers for significant portion of new products, risks of rapid technological change and platform changes, intense competition, seasonality, dependence upon third party distribution and risks associated with international business and other risks. iMagic Entertainment Network, MPG-Net and GameHub are trademarks and Interactive Magic is a registered trademark of Interactive Magic, Inc. All other trademarks are property of their respective owners. Copyright 1999 Interactive Magic, Inc. All rights reserved. |
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