Inktomi, Adero and America Online Announce Strategic Content and Technology Distribution Agreement.Business Editors/Hi-Tech Writers
FOSTER CITY, Calif. & BOSTON & DULLES, Va.--(BUSINESS WIRE)--Aug. 23, 2000
Industry Leaders Launch "Content Bridge" to Provide Users
with Most Up-to-Date Information Available on the Web,
Streamlining Link Between Content Providers and Consumers
Inktomi Corp. (NASDAQ NASDAQ
in full National Association of Securities Dealers Automated Quotations
U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : INKT INKT Inktomi, Inc. (stock abbreviation, AMEX)
INKT I Never Knew That ), developer of scalable Internet infrastructure software; Adero, a leading provider of network services and enabling technologies; and America Online See AOL. , Inc. (NYSE NYSE
See: New York Stock Exchange : AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. ), the world's leading interactive services company, today announced the formation of Content Bridge, an alliance of technology and network service providers which is designed to ensure that Internet online users receive the most up-to-date information available on the Web.
This alliance will provide a platform for cross-network content distribution, enabling any content provider who opts to participate the ability to supply participating member Internet Service Providers Internet service provider (ISP)
Company that provides Internet connections and services to individuals and organizations. For a monthly fee, ISPs provide computer users with a connection to their site (see data transmission), as well as a log-in name and password. (ISPs) with their most current content, while maintaining full control over updating and synchronizing the content on their own sites. This model provides the most efficient, scalable way of enabling the delivery of rich content from content providers to content consumers at the point of Internet access See how to access the Internet. .
Under this agreement, Inktomi will deliver core network infrastructure technology, Adero will ensure content is updated across all member networks and provide centralized billing and settlement services for cross-network transactions, and America Online will deploy Content Bridge technology in its network.
Additionally, America Online has made a minority equity investment in Adero.
Content Bridge is expected to begin rolling out in Fall 2000. Exodus Communications Exodus Communications was a high-flying internet hosting and service provider to dot-com businesses that went broke along with their customers. Exodus inception
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"This announcement today highlights our continuing commitment to building out our network and bringing our members the best Internet experience available. Working with Inktomi and Adero will enable us to offer our users more of what they want: great content and information that is both fresh and easily and quickly accessible," said Joe Barrett Joe Barrett was a very successful Gaelic footballer from County Kerry in Ireland in the 1920s.
Joe won six All-Ireland senior football finals medals with Kerry in 1924, 1926 and the 4-in-row teams of 1929 to 1932, when he was also captain. , AOL's vice president for Internet Operations. "The Content Bridge alliance provides an additional option for content providers to maximize existing technology and provide users a streamlined path to their content. In addition, by working with Inktomi and Adero, we'll be able to help improve the overall state of traffic on the Internet by offering both a faster, more efficient experience and an easy-to-use distribution network for all content providers who want to participate in the Content Bridge alliance."
"Inktomi has focused for years on ways to build intelligence and efficiency into the network," said David Peterschmidt, president and chief executive officer of Inktomi. "By providing a highly efficient mechanism for cooperation among networks, we believe Content Bridge represents the next phase in evolving the Internet, allowing all participants in the content distribution value chain to deliver the next generation of fast, reliable Internet services."
"As we align Adero's business model to serve as operator of the Content Bridge alliance, our role will enable access providers, carriers, and hosting providers to focus more on their own global content delivery services See CDN. and less on maintaining one-on-one relationships with other networks, which helps realize our collective vision of an efficient intelligent Internet," said Jonathan Crane, chief executive officer of Adero. "Content providers will now have access to the real 'edges' of the network. The Content Bridge alliance will be based on open standards Specifications for hardware and software that are developed by a standards organization or a consortium involved in supporting a standard. Available to the public for developing compliant products, open standards imply "open systems;" that an existing component in a system can be replaced and will align the economic interests of all parties in the network--from content providers to end users."
Based in Foster City, Calif., Inktomi develops and markets scalable infrastructure software designed for ISPs, content delivery and hosting providers, Web portal See portal. and commerce sites, wireless operators and global enterprises. Inktomi's business is divided into the Network Products area comprised of the Traffic Server network cache platform, Content Delivery Suite and associated value-added services; Portal Services consisting of the Search and Commerce Engines; and the Wireless area. Inktomi's customer and strategic partner base today includes such leading companies as America Online, British Telecommunications, Excite@Home, Intel, iWon.com, Merrill Lynch, Microsoft, Nokia, RealNetworks, Sun Microsystems, and Yahoo! The company has offices in North America, Asia and Europe. For more information visit www.inktomi.com.
Adero provides global turnkey services that enable companies to create a rapid, consistent and reliable Internet experience for online customers anywhere in the world. These services are designed to be cost-effective, outsourced solutions for e-businesses of any size, enabling rapid deployment of Web content, distributed applications and e-commerce services worldwide. Adero is one of three founding members, along with Inktomi Corp. and America Online, Inc., of the Content Bridge alliance, which is comprised of leading global network access providers, backbone and Web hosting providers, systems integrators, and leading technology providers who collectively sell and deliver content distribution services to their customers. Adero provides core services to Content Bridge such as content management and distribution via its EdgeFusionSM services offering, performance monitoring, and secure settlement and billing.
About America Online, Inc.
Founded in 1985, America Online, Inc., based in Dulles, Virginia, is the world's leader in interactive services, Web brands, Internet technologies, and e-commerce services.