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Informix Software Appears on Alexander Haig's World Business Review TV Series.

Business Editors

BOCA RATON, Fla.--(BUSINESS WIRE)--June 29, 2000

Multimedia Productions (USA), Inc. is proud to announce the appearance of Jean-Yves Dexmier, President and Chief Executive Officer, Informix Software, on World Business Review. The weekly television series is hosted by General Alexander Haig, Secretary of State during the Reagan administration. The topic of the discussion is e-Supply Flow on episode no. 727 A.

"Informix Software was selected to appear on the program because the company fully integrates Internet technology with business intelligence - simplifying the process of developing web-based commerce," said Barry Reuben, the show's Coordinating Producer.

One of the primary issues facing the global business community today is the convergence of the web with business intelligence and traditional back-office processing. A few years ago, new Enterprise Resource Planning (ERP) was fashionable. The next big wave was Customer Relationship Management systems (CRM). However, the ultimate solution is the full "webitization" of business, made intelligent with data warehousing and supported by these installed applications.

"The challenge", Dexmier said "is the need to ingest, manage, and make available all kinds of information, from streaming video to standard Word documents."

Appearing with Dexmier is Dan Miklovic, Vice President, Collaborative Commerce for the Gartner Group. Miklovic explained, "The availability of Wireless Access Protocols (WAP) to phones and organizers, like Palm, will make information available to people connected by anything, anytime, anywhere. So, if I want the price of stock, not only can I check the appropriate exchange, I can also pull up a video of the CEO being interviewed on CNN all from my phone or Palm."

Dexmier feels Informix has the best solutions, built with the best technologies, allowing the company to solve the toughest problems in the shortest amount of time. Informix specializes in advanced information management technologies. "We offer enterprises in the i.Economy a complete, Web-optimized infrastructure that delivers highly scalable transaction processing, personalized content management, integrated business intelligence, full multimedia capabilities, and complete e-commerce solutions" Dexmier said. The company helps enterprises worldwide, primarily Global 1000 and government organizations, to maximize their data to gain strategic business advantages, run global businesses, and generate additional revenue through advanced analytics and Web channels.

Informix is the first, and currently the only company to seamlessly integrate e-commerce and business intelligence on a true Internet infrastructure giving customers a fast and simple way to bring their businesses to the Web. It also makes it easy to personalize transactions, analyze information and respond in real-time. The company's solutions are ideal for high-performance on-line transactions procession (OLTP) environments, data warehouse and data mart applications, e-commerce, Web content management, and media asset management applications.

Informix has grown to become one of the most influential and trusted suppliers of database solutions worldwide and has a large base of successful customers. With fully integrated business solutions, including Foundation .2000, the first and only database engine built from the ground up to meet the requirements of the Internet, Informix helps companies worldwide solve their most complex business problems, get to market quickly, generate new revenue, and build unique strategic advantages.

Taped in Washington, D.C., World Business Review currently airs on PBS the Business Channel, and in prime business slots in numerous Public Television markets, including New York and San Francisco. The weekly series can also be viewed on TWA, United Airlines, or from any desktop computer via AENTV.

Individual videotapes or continuing education systems (via Indiana State University) are available by calling 1-800-WBR-1032, or by visiting www.wbrtv.com, which showcases feature topics and specific companies' technology.
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Publication:Business Wire
Date:Jun 29, 2000
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