Info Plant Surveys Automobile Purchase Trends of Chinese Urbanites.

Tokyo, Japan, Dec 16, 2005 - (JCN) - Online market researcher Info Plant has announced the results of a survey on automobile purchase trends of Chinese people living in Beijing, Shanghai, and Guangzhou. The survey of 360 urbanites aged 20 or older and whose annual income exceeds 20,000 yuan was conducted from October 19 to 25. The respondents included those who have owned an automobile and those who intend to buy one within the next three years.

When asked about what they considered the most important in purchasing a car, 79.4% of the car owners replied "safety", followed by "fuel economy" (77.2%), "price" (71.1%), and "brand" (65.0%). As to the question of what they consider the most important when purchasing one in the future, 84.2% said "fuel economy", followed by "safety" (82.2%), "price" (76.1%), and "performance" (71.4%).

As for how much they paid for their cars, 50.6% answered, "100,000 to 200,000 yuan", which those who want to buy a car in the future intend to pay for (47.5%).

When asked about how they paid for their cars, 57.2% of the owners said "with their own money", followed by "jointly by themselves and their family" (21.7%). Meanwhile, 44.7% of the non-owners answered they would use "their own money", while 35.8% said they would pay "both on their own and on an auto loan".

When asked about what optional parts they wanted for vehicle customization, 74.6% of the owners answered "car audio", followed by "ar navigation" (42.3%) and "authentic leather seats" (39.4%), which corresponded to the most favorite three choices supported by the non-owners as well. A "muffler" was the fourth most popular option selected by the non-owners.

As for the favorite car body color, black and silver were the two best choices (52.5% and 50.8%, respectively).

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