Individual, Inc. launches the NewsPage Network program to enrich web sites with daily, industry-specific customized news.BURLINGTON, Mass.--(BUSINESS WIRE)--Dec. 2, 1996-- MSNBC MSNBC Microsoft/National Broadcasting Company , QFN QFN Quad Flat No-Lead QFN Queen Fan Newsletter (rock band) QFN Quad Flat No Leads , InfoSeek, CyberCash and NETCOM NETCOM Network Enterprise Technology Command (US Army) NetCom Network Command (information systems) Among the First Fifty Web Sites to Sign Up as NewsPage Network Affiliates Individual, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on : INDV), a leading provider of customized information services See Information Systems. and operator of the award-winning NewsPage web site, announced today the formation of the NewsPage Network (http://www.newspage.com/network). The NewsPage Network (NPN (1) See new public network. (2) (Negative Positive Negative) See PN junction. ) makes NewsPage's rich customized daily news available to any World Wide Web site that wants to build traffic and foster loyalty among visitors. NPN offers Web sites a simple process for embedding highly targeted business news that is specific to the industry and issues of that Web site. "Fresh, targeted news is one of the most powerful ways for a Web site to both attract users and keep them coming back every day," said Michael Kolowich Michael Edmund Kolowich (born August 28, 1952) is a documentary filmmaker and executive producer of DigiNovations, a multimedia production company which he founded in Concord, Massachusetts, in 2001. , CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Individual, Inc. "Participating in the NewsPage Network can help any qualified site on the Web set up its own `newsroom' for targeted news relevant to the site's subject matter. Best of all, our program accommodates sites of all sizes and resource levels, including small sites who can include either a link to NewsPage or actual NewsPage headlines at no charge." NPN members, or Affiliates, may choose from among three levels of membership: 1) Connect: a free hotlink hotlink - A mechanism for sharing data between two application programs where changes to the data made by one application appear instantly in the other's copy. Under System 7 on the Macintosh the users establishes a hotlink by doing a "Create Publisher" on the server and to NewsPage Topic areas of interest; 2) Today's Headlines: Free daily customized headlines chosen from over 2,500 business Topics, residing on the Affiliate's site; 3) Industry Views: A complete, customized industry newsletter, with headlines, briefs and full-text stories, on the Affiliate's site, created by NewsPage editorial managers, for which the Affiliate pays a monthly fee. NewsPage (http://www.newspage.com) brings news from more than 630 information providers to its users, with coverage of over 2,500 business topics across 30 industries. More than 20,000 electronic news stories are sorted through Individual's exclusive SMART (System for Manipulation and Retrieval of Text) news agent system each day, and are overseen by a team of editorial experts who work with users to guarantee high relevancy of news. Voted "Best On-line News Service" by Internet World in 1995, NewsPage is widely considered to be among the best on-line business and technology news services available. NewsPage was ranked as Interactive Age's 12th Best Web Site; earned 4-star ratings in NetGuide's `Cyberguide' and on McKinley's `Magellan' service; and has been favorably reviewed in Information Week's `What's Hot' column and InfoWorld's `Web Hot List'. The Benefits of NewsPage Network Membership With NPN, Affiliates provide their site visitors with critical, timely business news that can give them a competitive edge -- information that will pull visitors in every day, building a loyal visitor base and audience for advertisers on the Affiliate's site. Targeted news on over 2,500 topics virtually guarantees that whatever the area of interest is for a given Affiliate, relevant news will be available daily. "NewsPage has over 300,000 registered readers and has earned its way as the Web's most respected site for targeted, relevant business and technology news," noted Kolowich. "Now, just about any site can leverage our experience and our unique way of putting together news sources. NPN is a win-win-win proposition: network affiliates increase the value and traffic in their sites; site users benefit from fresh, targeted news in the context of the sites they use; and Individual, along with its content providers and advertisers, will benefit from the extended reach of NewsPage." NewsPage content is a proven advertising lure, as the NewsPage site was ranked among the top ten revenue-generating Web sites in a second quarter, 1996, Web ad revenue report from Jupiter Communications, an industry analyst group. "We have seen immediate benefits from our NewsPage Network affiliation, and it is already a favorite feature of the MSNBC Personal Front Page," said Scott Moore
Scott Alan Moore (born November 17, 1983 in Long Beach, California) is a current infielder in Minor League Baseball who plays in the Baltimore Orioles organization. , Director of Business Affairs for MSNBC. "NewsPage Network greatly complements our MSNBC editorial content." Recognizing the benefits of NPN, more than 50 web sites have already joined, including MSNBC, the Quicken Financial Network, InfoSeek, Achoo Online Healthcare, Kleiner Perkins Caufield & Byers, All Things Automotive, CyberCash, and NETCOM, among many others. Of NPN's ability to add value to his highly popular Web site, Andy Cohen cohen or kohen (Hebrew: “priest”) Jewish priest descended from Zadok (a descendant of Aaron), priest at the First Temple of Jerusalem. The biblical priesthood was hereditary and male. , Group Manager of the Quicken Financial Network, says, "NewsPage gives QFN visitors up-to-date, topical information relevant to their interests. By combining daily news with the financial decision making tools they get from QFN, we help them to maximize the investment of their time, and that keeps them coming back." For more information or to join the NewsPage Network, contact Karen Leavitt or John Kelley
About Individual Individual, Inc. is a pioneer and leading provider of electronic personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. information services. Through its exclusive information retrieval information retrieval Recovery of information, especially in a database stored in a computer. Two main approaches are matching words in the query against the database index (keyword searching) and traversing the database using hypertext or hypermedia links. , filtering, and delivery technologies, Individual brings highly relevant, precisely targeted news, information, and advertising to more than 425,000 readers worldwide. Individual's services include: First! and Hoover for corporate enterprises; NewsPage, a comprehensive custom news site on the World Wide Web (http://www.newspage.com); FreeLoader free·load intr.v. free·load·ed, free·load·ing, free·loads Slang To take advantage of the charity, generosity, or hospitality of others. , the first off-line web delivery service (http://www.freeloader.com). Individual's partners include Lotus, Knight-Ridder, Microsoft Corp., NETCOM, Netscape and Toshiba. The company is headquartered in Burlington, Mass., with offices around the world. Visit Individual on the Web at http://www.individual.com -0- Certain of the above statements are forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. that involve risks and uncertainties. Actual results could differ materially as a result of a variety of factors, including, risks associated with acquisitions, the timely development and acceptance of new products, competitive developments, the success of relationships with third parties, and the other risk factors described from time to time in the company's SEC reports. Note to Editors/Reporters: For background information, visit Individual's electronic press room at: http://www.individual.com/company/release.htm CONTACT: Richard Vancil, ext. 403 Michelle Goodall, ext. 215 Individual, Inc. Shawn Whalen, ext. 238 (617) 273-6000 Schwartz Communications rich@individual.com (617) 431-0770 swhalen@schwartz-pr.com |
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