Index Corporation to Invest in Yarosa Entertainment B.V. in the Netherlands, Providing SMS-TV Services to Over 30 Countries Around the World.TOKYO -- --Yarosa Actively Offers Mobile Content Services that Interact with TV --The Company's Leading Position in the Field and Expansion in the Americas, Europe and Asia will Ultimately be Achieved through Strengthened Ties with TV Stations Worldwide Index Corporation (President: Yoshimi Ogawa Yoshimi Ogawa (b. 1966) is the President of the Japanese company Index, which sells Internet and Mobile content. She is actually one of the most powerful businesswoman in Japan as she managed to enter this economy, wildly represented by men. ; head office: Setagaya-ku, Tokyo; hereinafter here·in·af·ter adv. In a following part of this document, statement, or book. hereinafter Adverb Formal or law from this point on in this document, matter, or case Adv. 1. referred to as "Index Corp."), a global provider of mobile and media services, announced that it has decided to invest in Yarosa Entertainment B.V. (CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. : Derk Nijssen; headquarters: Rotterdam, the Netherlands; hereinafter referred to as "Yarosa"), an SMS-TV application and solution provider. By utilizing Yarosa's technological know-how and content assets, Index Corp. will promote TV-interactive contents and special television events for mobile phones. In Europe, content-related services utilizing Short Message Service (SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM. (2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server. ) are becoming increasingly widespread. In particular, a TV-interactive service "SMS-TV" is recently experiencing rapid growth. With SMS codes indicated on TV screens, the service allows viewers to participate directly in the programming and purchase contents via mobile phones. For example, using SMS, viewers can submit answers to quiz shows quiz show n. A television or radio program in which the contestants' knowledge is tested by questioning, with some contestants winning money or prizes. , play real-time interactive games on the screen, cast votes in selection programs and receive other TV-interactive content services. The introduction of SMS-TV is seen as a relevant and reliable financial source. Since it provides a new means to deal in mobile contents and generates further benefits by raising viewer ratings, the service is actively promoted by TV stations internationally. According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. McKinsey's report, in 2003, approximately 900 million SMS messages SMS message SMS n → (message m) SMS m were exchanged through TV related services in Europe. The European SMS market generated more than 400 million euros in 2003, which is expected to grow to 750 million euros in 2004.(a) Index Corp., having seen the great potential of TV-interactive contents through the success of Index Group companies engaged in the business, such as 123 Multimedia (Toulouse, France), Index Europe (Paris, France) and Mobliss (Seattle, US), has made the investment in Yarosa to strengthen its business in this field. Possessing SMS-TV game formats which are indispensable to TV-interactive content services, and extremely sophisticated SMS/MMS processing technologies, Yarosa has attained at·tain v. at·tained, at·tain·ing, at·tains v.tr. 1. To gain as an objective; achieve: attain a diploma by hard work. 2. top-level achievement in its field of business. The company offers its services to countries around the world, including England, Belgium, the Netherlands, Germany, Austria, Switzerland, Italy, Portugal, Denmark, Sweden, Norway, Finland, the Ukraine, the Middle East, India, Malaysia, the Philippines, Poland, South America South America, fourth largest continent (1991 est. pop. 299,150,000), c.6,880,000 sq mi (17,819,000 sq km), the southern of the two continents of the Western Hemisphere. , and Russia. With Yarosa joining the Index Group of companies, Index Corp. will further strengthen its TV-interactive mobile content offerings and share its know-how and technologies related to TV-interactive services. By doing so, Index Corp. aims to achieve the world's leading position in the field. (a) The McKinsey Quarterly, Web exclusive, June 2004 Yarosa Entertainment B.V. Name: Yarosa Entertainment B.V. Headquarters: Haringvliet 88 3011 TG Rotterdam The Netherlands Founded November, 2001 Representative: President and General Director Derk Nijssen URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. : http://www.yarosa.com About Yarosa Yarosa Entertainment is one of the leading players in the mobile entertainment market. We create, develop and market innovative mobile gaming concepts. Primarily aimed at mobile phone users, with an emphasis on providing games with a low technology barrier. Everybody with a mobile phone is able to participate! Yarosa has an extensive portfolio of SMS games and SMS-TV formats that are ready for deployment. Yarosa Entertainment was founded in 2001. The Yarosa Entertainment team consists of professionals from the gaming industry, with extensive knowledge and experience in the area of concept development and gaming technology. Contact Information: Tel: (+31)-10-2827061 Fax: (+31)-10-2827066 General inquiries and Press contacts: info@yarosa.com Index Corporation Name: Index Corporation (JASDAQ Jasdaq See: Japanese Association of Securities Dealers Automated Quotation System :4835) Headquarters: Carrot Tower The Carrot Tower (キャロットタワー) is high-rise commercial building located in Sangen-jaya, Setagaya, Tokyo, Japan. It was completed in November, 1996. The building has 26 stories above ground and 5 basement levels. 4-1-1,Taishido, Setagaya-ku, Tokyo 154-0004 Incorporation Date: September 1995 Paid-in Capital Paid-in capital Capital received from investors in exchange for stock, but not stock from capital generated from earnings or donated. This account includes capital stock and contributions of stockholders credited to accounts other than capital stock. : 7,843MM Yen (As of end of November, 2004) Representative: President and Representative Director Yoshimi OGAWA Business Description By linking mobile terminals with other media, the company offers a new "media service" that provides a host of living information related to personal finance, education and leisure and other e-commerce services to both individual and household customers --Solutions Business: Planning, development and sale of systems service utilizing mobile phones Planning, development and sale of video-on-demand (visual contents distribution system) service --Content Business: Planning, creation and distribution of content to mobile phones and PHS (Personal Handyphone System) A TDMA-based cellular phone system introduced in Japan in mid-1995. Operating in the 1880-1930 MHz band, PHS uses microcells that cover an area only 100 to 500 meters in diameter, resulting in lower equipment costs but requiring more base terminals Planning, creation and sale of visual contents --Commerce Business: Selling through mobile phones and the Internet, catalogue-based mail orders --Publishing Business: Planning, publication and sale of fashion and lifestyle magazines URL: http://www.indexweb.co.jp |
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