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In search of the holy grail: better living through Turkey Jerky and other "amazing" products. (speaking out).


On the front seat of a New Orleans New Orleans (ôr`lēənz –lənz, ôrlēnz`), city (2006 pop. 187,525), coextensive with Orleans parish, SE La., between the Mississippi River and Lake Pontchartrain, 107 mi (172 km) by water from the river mouth; founded  taxi was a television the cabbie cab·by or cab·bie  
n. pl. cab·bies
A cabdriver.



[cab1 + -y3.
 managed to watch while driving. The TV was tuned to an infomercial for a miracle home food dehydrator de·hy·dra·tor  
n.
1. A substance, such as sulfuric acid, that removes water.

2. An appliance or an engineered system designed to remove water from substances such as absorbents or food.
. The show demonstrated all of the ways in which this amazing technology would revolutionize your life. The host actually made the following claim, "You can save hundreds of dollars per year on jerky jerky

see biltong.
 alone!" I thought to myself, "How much money would you need to spend on jerky before you could save hundreds of dollars? Are folks blowing their retirement savings on wrinkled meat?" When I blurted out, "Better living through turkey jerky," the driver shook his head and replied, "Yeah, technology is getting crazy."

The high-tech industry is ruled by the quest for Verb 1. quest for - go in search of or hunt for; "pursue a hobby"
quest after, go after, pursue

look for, search, seek - try to locate or discover, or try to establish the existence of; "The police are searching for clues"; "They are searching for the
 the "killer app A software application that is exceptionally useful or exciting. Killer apps are innovative and often represent the first of a new breed, and they are extremely successful. For example, in the late 1970s, the VisiCalc spreadsheet was the killer app for the Apple II, providing reason ," the next big thing that will change the world and create enormous wealth. Word processing, spreadsheets, desktop publishing, e-mail and the Web are considered good examples of the killer app. Interactive television, videophones and Internet appliances once hyped as the next killer app, have failed to excite the consumer, let alone change the world.

Since the beginning of time charlatans, snake oil salesman and preachers have preyed upon the hopes, fears and insecurities of their fellow citizens. Human nature holds out hope for the quick fix when challenges seem daunting daunt  
tr.v. daunt·ed, daunt·ing, daunts
To abate the courage of; discourage. See Synonyms at dismay.



[Middle English daunten, from Old French danter, from Latin
. Since there may be no more complex endeavor than the education of children, it should surprise no one that educators are bombarded with promises of get-smart-quick schemes.

The simplest ideas are easiest to sell. They offer us comfort and speak to our fantasies. This is as true in education as at the supermarket. Consumers want a quicker, easier way to do housework, and educators want a painless, simple way for all kids to learn. When high-tech meets education, noble goals perpetuate simplistic sim·plism  
n.
The tendency to oversimplify an issue or a problem by ignoring complexities or complications.



[French simplisme, from simple, simple, from Old French; see simple
 illusions like the notion that drill and practice, whether on flashcards, CD-ROM CD-ROM: see compact disc.
CD-ROM
 in full compact disc read-only memory

Type of computer storage medium that is read optically (e.g., by a laser).
 or the Web, will revolutionize education. I don't happen to believe that computers can teach, but those who do must acknowledge that most learning software does no more than test kids on previous knowledge.

SHOW TIME The modem analog of the carnival sideshow See Windows SideShow.  is the conference exhibit hall. Corporate jugglers, magicians and free tchochkes are used to lure attendees to high-powered sales pitches for the next killer app.

It is my obligation as a journalist to share with you two amazing products sold at a recent national conference. Either of these products could revolutionize education.

One corporation with an impressive name has manufactured personal desktop-size erasable e·ras·a·ble  
adj.
1. Capable of being erased: erasable ink.

2. Capable of producing something that can be erased: an erasable pen.
 whiteboards. The salesperson explained how this remarkable technology would be used. An innovative teacher asks the class a question. The students then calculate the answer before writing it on their personal markerboard. Each student then holds the board up so the teacher can see who has the correct answer and their peers can learn who is stupid. Erase your board and await the next question. This product is rated PG for pre-Gutenberg.

My favorite contender for education's killer-app is the new $25 digital hall pass. When a kid takes the hall pass, a dock on the pass and the teacher's desk cradle keeps track of the elapsed time spent away from the markerboard lesson. Be AWOL too long and face the punishment.

A recent editorial predicts that education's killer app will be customized learning. While educators should do everything possible to create a learning environment that meets the needs of each learner, customized learning is a terrible idea. Customized learning suggests that an anonymous cartel of know-it-ails can design activities for every learner.

This egocentrism e·go·cen·tric  
adj.
1. Holding the view that the ego is the center, object, and norm of all experience.

2.
a. Confined in attitude or interest to one's own needs or affairs.

b.
 points to a disturbing trend in our discourse about education. We remove agency from the learner as learning is increasingly referred to as a noun, i.e.... We need to improve the learning. Instead of learning being viewed as an active process, our rhetoric suggests passivity.

You can't customize learning because you do not learn for someone else. Learning is a continuous process engaged in by the learner, not the teacher, superintendent, politician or salesman. Learning results suggests a terminal condition. Learning reflects lifelong growth, curiosity and creativity. I offer a simple message to the hucksters, opportunists, demagogues and the educators confused by their rhetoric. The real killer app will place the child at the center of the learning process.

Gary Stager, gary@stager, org, is editor-at-large and an adjunct professor at Pepperdine University.
COPYRIGHT 2002 Professional Media Group LLC
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Author:Stager, Gary
Publication:District Administration
Geographic Code:1USA
Date:May 1, 2002
Words:728
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