Ice-Cream Manufacturers Must Provide Healthy Options for Today's Weight Conscious Consumers to Stay Competitive.DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c47935) has announced the addition of Global Market Review of Ice Cream - Forecasts to 2012 to their offering. The global ice cream market remains rather fragmented compared to other more established food sectors. Value growth has stagnated in many regions worldwide, although this is forecast to change for the better over the next six years, as consumers increasingly trade up to premium variants and seek higher-quality ingredients, which come at a cost. Stagnation Stagnation A period of little or no growth in the economy. Economic growth of less than 2-3% is considered stagnation. Sometimes used to describe low trading volume or inactive trading in securities. Notes: A good example of stagnation was the U.S. economy in the 1970s. has resulted from the maturation of the sector, health concerns and growing competition from cheaper private-label products. Ice cream is the ultimate in indulgence for many people, although manufacturers who are on the top of their game also recognise the potential for healthy indulgent in·dul·gent adj. Showing, characterized by, or given to indulgence; lenient. in·dul  gent·ly adv. products in this hugely competitive category. Manufacturers are fighting back against retailers own-labels with more premium and innovative ice cream ranges. This premiumisation and differentiation is essential in order to avoid the economisation of the sector following private-labels focus on single, traditional flavoured adj. 1. same as flavored; - of foods. and low-price ice cream products. This first edition report provides insights into the highly developed and competitive ice cream category. In a world where waistlines are expanding and attentions are turning towards healthier eating, ice cream manufacturers must now consider their role in the obesity debate, and provide healthier, lower fat/calorie and lighter alternatives for health-conscious consumers. The ice cream sector has held global appeal for decades, and all companies involved in this established sector must now keep on top of the major and emerging trends and market drivers. In this report, just-food has analysed the major trends currently influencing innovation and NPD NPD New Product Development NPD Nouveau Parti Démocratique (Canada) NPD Narcissistic Personality Disorder NPD Norwegian Petroleum Directorate NPD Nationaldemokratische Partei Deutschlands in the ice cream sector, and offered insight into future opportunities for established and emerging players. The report assesses the best-practice strategies of leading and up-and-coming ice cream companies around the world. The study also quantifies market opportunities in terms of market value in Europe, Asia and the Americas from 2000 to 2012. Brand examples are also included to highlight and substantiate To establish the existence or truth of a particular fact through the use of competent evidence; to verify. For example, an Eyewitness might be called by a party to a lawsuit to substantiate that party's testimony. strategies and analysis throughout the report, as are comments from relevant industry executives who have been interviewed by the author. Report coverage: - Chapter one provides an introduction. - Chapter two offers an overview of the global ice cream market. The chapter is divided into four sections, covering specific geographical regions: Western Europe Western Europe The countries of western Europe, especially those that are allied with the United States and Canada in the North Atlantic Treaty Organization (established 1949 and usually known as NATO). , Eastern Europe Eastern Europe The countries of eastern Europe, especially those that were allied with the USSR in the Warsaw Pact, which was established in 1955 and dissolved in 1991. , the Americas, and Asia-Pacific (including Australasia). Each region is further sub-divided into selected countries to offer insight into the value and volume growth over the period 2000 to 2012. - Chapter three looks at growth drivers and megatrends within the global ice cream industry, including healthy options (fortification fortification, system of defense structures for protection from enemy attacks. Fortification developed along two general lines: permanent sites built in peacetime, and emplacements and obstacles hastily constructed in the field in time of war. , low and light, whole and natural); functional and fortified fortified (fôrt  ´fīd),adj containing additives more potent than the principal ingredient. ice cream; indulgence, luxury and premium ice cream; fruit flavours; ethical/fair-trade manufacturing and convenience. - Chapter four discusses marketing opportunities within the ice cream market including seasonality, impulse buying impulse buying n → compra impulsiva , families, pleasure and experimentation. - Chapter five considers NPD trends and future strategies including getting the right flavour combination, global flavour trends and the best-practice growth strategies. - Chapter six provides future forecasts and conclusions including market value and volume forecasts to 2012 for Western Europe, Eastern Europe, the Americas, Asia Pacific. For more information visit http://www.researchandmarkets.com/reports/c47935 |
|
||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion