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Ice cream of the gods at West Houston.


Emack & Bolio's, the Boston-based ice cream store with rich rock music roots, has signed a lease for its newest location in New York City New York City: see New York, city.
New York City

City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S.
. Robin Mendelwager, a franchisee of the gourmet treat shop, is taking a 500 s/f space in Soho at 71 West Houston St., between Wooster Street and West Broadway. The asking rent at the property is $140 per s/f.

Christopher Owles, managing director of Sinvin Realty, represented the building owner in the lease negotiations. Steve May, of Winick Realty, represented the tenant.

E&B's founder is Bob Rook rook, term used for a common Eurasian bird (genus Corvus) of the family Corvidae (Crow family), smaller than the American crow. The jackdaw is a European species of the genus. Rooks nest in large colonies, whence the term rookery. , a music lawyer who started E&B in the 1970s "as a place that musicians could go to after their gigs to mellow out and satisfy their munchies munchies Substance abuse A popular term for the craving for salt-rich and/or high-carbohydrate 'junk food,' associated with use of marijuna, amphetamines, and other recreational drugs. See Junk food. ," according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 the company's website. Some of the groups with whom Rook has worked closely as a lawyer include Aerosmith, Boston, The Cars, U2, James Brown

For other people named James Brown, see James Brown (disambiguation).


James Joseph Brown (May 3 1933[1][2] – December 25 2006), commonly referred to as "The Godfather of Soul" and "
 and Al Green.

As an ice cream mogul, Rock has worked with other musicians, as well, and several rock stars have created their own flavors for Emack & Bolio's:

Cheap Trick's Rick Nielsen created "I want you to want me" passion fruit sorbet;

Glenn Hughes, of Deep Purple. authored the recipe for "Deep Purple Cow," which features black raspberry ice cream with white and dark chocolate chips;

Chad Smith, of the Red Hot Chili Peppers Red Hot Chili Peppers are an American alternative rock band formed in Los Angeles, California in 1983. For most of its career, the group has consisted of vocalist Anthony Kiedis, guitarist John Frusciante, bassist Michael "Flea" Balzary, and drummer Chad Smith. , came up with the combination of vanilla ice cream with red hot candies and called it "Red Hot Vanilla:"

Twisted Sister's Dee Snider thought up "Twisted Dee-Light," which is a rich combination of chocolate ice cream, fudge chunks and brownies;

Sugar Ray's Mark McGrath invented a new flavor called Sugar Ray Chip: caramel ice cream with chocolate and white chocolate chips.

In 2004, Zagat Survey New York City voted E&B the Number One Ice Cream Specialty Shop in New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
. The brand uses no genetically induced growth hormones. Its four other New York stores are located on Amsterdam Avenue, at Cooper Square, on Seventh Avenue and on First Avenue.

Other tenants at 71 West Houston St. include Joel Name Optique and Movie Bank.
COPYRIGHT 2004 Hagedorn Publication
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Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Title Annotation:Retail
Publication:Real Estate Weekly
Article Type:Brief Article
Geographic Code:1USA
Date:Aug 25, 2004
Words:345
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