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ISEA, Occupational Hazards Enter Exclusive Publishing Partnership for Protection Update.


ARLINGTON, Va. & CLEVELAND -- The International Safety Equipment Association (ISEA ISEA International Safety Equipment Association
ISEA International Society of Exposure Analysis
ISEA Industrial Safety Equipment Association
ISEA In-Service Engineering Agent
ISEA Illinois Solar Energy Association
ISEA In-Service Engineering Activity
) and Occupational Hazards occupational hazard n. a danger or risk inherent in certain employments or workplaces, such as deep-sea diving, cutting timber, high-rise steel construction, high-voltage electrical wiring, use of pesticides, painting bridges, and many factories. , a Penton Media Penton Media, Inc. (OTC: PTON.OB), founded in 1892, is a diversified business-to-business media company. Penton Media is a mass media corporation that publishes and produces over 40 magazines, 80 trade shows, and 47 web sites.  (OTCBB OTCBB

See OTC Bulletin Board (OTCBB).
:PTON) magazine, have established a partnership that will broaden the distribution of ISEA's quarterly newsletter, Protection Update, and provide a forum for emphasizing to the safety community the importance of purchasing personal protective equipment that conforms to standards published by reputable rep·u·ta·ble  
adj.
Having a good reputation; honorable.



repu·ta·bil
 organizations.

Beginning in February 2005, Protection Update will be published as a special four-color section within Occupational Hazards magazine. As a result, circulation of Protection Update will increase from approximately 5,000 to more than 65,000 readers in manufacturing, construction and government. The quarterly section also will appear in April, July and October. Protection Update will be published in both the print and digital editions of Occupational Hazards. In addition, Occupational Hazards will create a new section on its website, www.occupationalhazards.com, that will present and archive the content from Protection Update.

Along with expanding the reach of the newsletter, ISEA will reorient Re`o´ri`ent   

a. 1. Rising again.
The life reorient out of dust.
- Tennyson.

Verb 1.
 the editorial content of Protection Update to emphasize the importance of purchasing and using personal protective equipment (PPE PPE (Brit) n abbr (Univ) (= philosophy, politics, and economics) → Studiengang bestehend aus Philosophie, Politologie und Volkswirtschaft

PPE n abbr (BRIT ) (SCOL
) and other forms of safety equipment that conform to Verb 1. conform to - satisfy a condition or restriction; "Does this paper meet the requirements for the degree?"
fit, meet

coordinate - be co-ordinated; "These activities coordinate well"
 government and consensus standards.

"We are excited about embarking on this partnership with Occupational Hazards," said ISEA President Dan Shipp. "It will allow us to reach a greatly expanded readership read·er·ship  
n.
1. The readers of a publication considered as a group.

2. Chiefly British The office of a reader at a university.
 with information to help their safety equipment decision-making, as we continue to build safety awareness among our valued construction industry readers." ISEA launched Protection Update in 2000 as part of an outreach program to the heavy construction industry.

"We are very pleased to be selected by ISEA to publish Protection Update and to present it to a wider audience," said Occupational Hazards Publisher Rob Howlett. "For more than 65 years, Occupational Hazards has emphasized the vital role that PPE plays in the protection of America's workers. Publishing Protection Update offers us a new opportunity to support the safety equipment industry and its efforts to improve occupational safety and health."

Occupational Hazards will offer ISEA members an enhanced opportunity to sponsor the Protection Update section with its expanded circulation. Sponsorships will provide ISEA members with an integrated marketing opportunity that consists of print and online advertising.

The sponsorship program will also have important benefits for ISEA beyond the circulation increase of Protection Update, noted John DiPaola, vice president and group publisher of Occupational Hazards. "We will be donating to ISEA a portion of the revenue from sponsorships of Protection Update to be used for safety education and other programs supported by the association."

About ISEA

Arlington, VA-based International Safety Equipment Association is the leading trade association for manufacturers of safety and personal protective equipment. Established in 1933, ISEA supports its 70-plus members in manufacturing and marketing the highest-quality products to protect the safety and health of people who may be exposed to hazardous and potentially harmful environments while working on the job or at home.

About Penton Media

Penton Media is a diversified diversified (di·verˑ·s  business-to-business media company that provides high-quality content and integrated marketing solutions to 12 diverse industries. Founded in 1892, Penton produces market-focused magazines, trade shows, conferences and online media, and provides a broad range of custom media and direct marketing solutions for business-to-business customers worldwide.
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Publication:Business Wire
Date:Nov 15, 2004
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