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IPextreme to Sell Cypress Semiconductor's USB 2.0 Low-Power Hub IP.


System Chip Developers Will Benefit From the Easy Integration of the Latest Hub Design From the USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
 Market Leader

CAMPBELL, Calif. -- IPextreme Inc., a semiconductor technology licensing company, and Cypress Semiconductor Cypress Semiconductor is a semiconductor design and manufacturing company. It began operations in 1982 and listed publicly in 1986. Two years later, the company shifted over to the New York Stock Exchange under the symbol, (NYSE: CY).  Corp. (NYSE NYSE

See: New York Stock Exchange
:CY) have signed an agreement where IPextreme will sell and support Cypress' well-proven USB 2.0 high speed hub intellectual property (IP) into third-party system chips. Cypress' USB hub A device that increases the number of USB ports on a PC. However, since the hub plugs into one of the USB ports on the computer, the total number of additional ports is minus one. For example, a four-port hub adds three new ports.  IP complements IPextreme's impressive portfolio of networking, audio/video processing and embedded processor A CPU chip used in a system other than a general purpose workstation, desktop or laptop computer. Such chips are used by the billions every year in a myriad of products. See embedded system.  IP for the consumer and automotive electronics markets.

"The market for USB is huge, and we are clearly the market share leader in standalone solutions," said Scott Harmel, vice president of marketing for Cypress' Consumer and Computation Division. "Demand for integrating USB 2.0 hub functionality into system chips is also growing, and IPextreme has the expertise to help customers quickly and efficiently integrate our IP into their products."

USB hubs enable several USB devices to connect to the host through a single port. Hubs are commonly embedded into laptop motherboards, monitors, keyboards and other personal computer peripherals, in addition to standalone products. Almost all consumer electronics products, including digital cameras, GPS navigation See GPS.  units, printers, digital music players and cell phones now have USB interfaces, which increases demand for hubs that allow simultaneous connectivity of multiple peripherals. Integrating USB hub functionality into a system chip reduces system cost, power consumption, size and failure points.

USB hubs often connect a mix of high-speed USB 2.0 and low-speed USB 1.1 devices. Transaction translators enable the hub to operate at the fastest speed available for each connected device. IPextreme's IP product version of Cypress' USB 2.0 hub design, called the USB20Hub, is configurable to accommodate from two to seven ports. Customers can choose one transaction translator for all ports to minimize production cost, or one transaction translator per port to maximize throughput. The USB20Hub design has very low power consumption and runs easily on USB bus power. Once implemented, the USB20Hub has externally configurable options such as the number of active ports, power management, port indicators and remote wake-up The ability for the power in a client machine to be turned on by the network. Remote wake-up enables software upgrading and other management tasks to be performed on users' machines after the work day is over. . The USB20Hub IP core is fully synthesizable and comes packaged in an IPextreme XPack to maximize ease of integration through a simple IP configuration user interface with support for common EDA (1) (Electronic Design Automation) Using the computer to design, lay out, verify and simulate the performance of electronic circuits on a chip or printed circuit board.  tools. The USB20Hub IP subsystem has been proven in many Cypress EZ-USB([R]) hub chips and has received USB-IF compliance certification. The USB20Hub IP core is available now from IPextreme; contact IPextreme for pricing.

Cypress used this same IP in the recently introduced EZ-USB([R]) HX2LP controller, one of the lowest power hub controllers in the market. EZ-USB([R]) HX2LP is optimized for cost-sensitive applications including standalone hubs, monitors, docking stations, keyboards, motherboards and more. The device is USB-IF and Windows([R]) Hardware-quality lab (WHQL (Windows Hardware Quality Labs) A Microsoft facility that provides testing services for hardware and drivers for compliance with its operating systems. WHQL administers various logos that compliant vendors may reprint on their packages. )-compliant and is available in four-port (CY7C65630-56LFXC) and two-port (CY7C65620-56LFXC) variants. They integrate many external passive components, such as pull-up and pull-down resistors, along with gang port power control to reduce the overall bill-of-materials required to implement a hub design.

"It is very exciting to commercialize Cypress' market-leading USB IP," noted Warren Savage, IPextreme CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Though USB IP is common, USB 2.0 Hub IP cores are hard to find, and we are happy to offer this differentiated and silicon-validated technology to a broader market."

About IPextreme Inc.

IPextreme brings high-value intellectual property (IP) from large semiconductor companies to consumer and automotive System-on-Chip (SOC) designers worldwide. These products are silicon proven to minimize design risk and provided in a process independent and EDA neutral format, for easy use by the broadest range of customers. With a decade of experience in developing, packaging, licensing and supporting IP, our team offers a complete business solution for semiconductor companies to strategically leverage their internal IP portfolio to grow overall revenue. IPextreme has offices in Campbell, California Campbell (IPA: /ˈkæmbəl/) is a city in Santa Clara County, California, part of Silicon Valley, in the San Francisco Bay Area. [2] As of 2007 population estimates, Campbell's population is 39,200. , Munich, Germany and Tokyo, Japan. www.ip-extreme.com.

IPextreme is a registered trademark of IPextreme Inc. All other trademarks are acknowledged.

About Cypress

Cypress solutions perform: consumer, computation, data communications data communications, application of telecommunications technology to the problem of transmitting data, especially to, from, or between computers. In popular usage, it is said that data communications make it possible for one computer to "talk" with another. , automotive, industrial, and solar." Leveraging proprietary silicon processes, Cypress's product portfolio includes a broad selection of wired and wireless USB devices, CMOS image sensors, timing solutions, specialty memories, high-bandwidth synchronous and micropower memory products, optical solutions and reconfigurable mixed-signal arrays. Cypress trades on the NYSE under the ticker symbol Ticker Symbol

An arrangement of characters (usually letters) representing a particular security listed on an exchange or otherwise traded publicly. When a company issues securities to the public marketplace, it selects an available ticker symbol for its securities which investors
 CY. Visit us at www.cypress.com.

Cypress and the Cypress logo are registered trademarks of Cypress Semiconductor Corporation.
COPYRIGHT 2006 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2006, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 8, 2006
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