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IMX Pharmaceuticals Inc. Launches New Medication for Eczema; Eckerd Drug Stores First to Distribute Nationwide.


BOCA RATON Boca Raton (bō`kə rətōn`), city (1990 pop. 61,492), Palm Beach co., SE Fla., on the Atlantic; inc. 1925. Boca Raton is a popular resort and retirement community that experienced significant industrial development in the 1970s and 80s. , Fla.--(BUSINESS WIRE)--Dec. 3, 1997--IMX Pharmaceuticals Inc. (OTC OTC

See: Over-the-counter.


OTC

See over-the-counter market (OTC).
 BB:IMXN), the exclusive United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  distributor of the breakthrough treatment Exorex(tm) for psoriasis, announced Wednesday the company has received orders from Eckerd Drug Stores, a division of J.C. Penney Company (JCP See Java Community Process.

JCP - Java Community Process
), for the national distribution of Exorex Eczema Formula, a new medication for eczema sufferers now available in the United States.

IMX IMX In My eXperience
IMX Interactive Music Exchange (TV show)
IMX Integrated Multimedia Exchange
IMX Industrywide Mortgage Exchange
IMX Intermodal Marketing Extension
IMX Inverse Multiplexor
 Pharmaceuticals' Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  Bill Forster stated: "As a result of the efficacy and increasing acceptance of our psoriasis medication on both the consumer and retail level, national distribution of our eczema formula will be expedited more quickly. The launch of Exorex Eczema Formula strengthens our strategy to position IMX as the leading marketer of therapeutic skin care products."

Eczema, an incurable, chronic skin affliction characterized by redness, itching and blistering of the skin, affects an estimated 25 million Americans including approximately five million children.

Similar to the psoriasis treatment, Exorex Eczema Formula utilizes a unique combination of coal tar coal tar, product of the destructive distillation of bituminous coal. Coal tar can be distilled into many fractions to yield a number of useful organic products, including benzene, toluene, xylene, naphthalene, anthracene, and phenanthrene.  and specific fatty acids originally derived from the common banana. Unlike other treatments containing coal tar, Exorex Eczema Formula is not greasy and will not stain clothing when applied properly. The complete Exorex Eczema Formula treatment line consists of three unique products including Exorex Eczema Formula in regular strength, Exorex Eczema Gentle Formula for children under 12 and those with sensitive skin and a non-soap Aqueous Cleanser which is specially formulated for eczema and psoriasis sufferers.

Exorex Eczema Formula is in compliance with the Food and Drug Administration as an over-the-counter topical medication and is currently undergoing clinical studies at Cleveland Clinic Florida in Fort Lauderdale, Fla.

A special Helpline has been established (1-888-551-6700) to assist eczema sufferers with their treatment and answer any questions. Additional information about Exorex Eczema Formula can be obtained by visiting IMX Pharmaceuticals' website at http://www.imxn.com .

CONTACT: Jodi Atkison/Terry Evans

305/261-6222
COPYRIGHT 1997 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1997, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Dec 3, 1997
Words:317
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