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IMN Announces Integration Alliance with JMsolutions' Product, DealerUps(TM) CRM.


Alliance Will Provide a Unique Communications Solution for Dealerships, Increasing Customer Loyalty and Retention

WALTHAM, Mass. and DEERFIELD BEACH Deerfield Beach, town (1990 pop. 46,325), Broward co., SE Fla., on the Atlantic coast; inc. 1925. The development of high-technology industry and commerce expanded the town and more than doubled its population between 1970 and 1990. , Fla. -- IMN IMN Iraqi Media Network
IMN Indicated Mach Number
IMN Inter Member Network
IMN Infectious Mononucleosis
IMN Invisible Moose Network (website)
IMN Illegal Macro Name
IMN Internet Marketing Newsletter
, provider of the Loyalty Driver[TM] e-newsletter service for auto dealerships, today announced an integration alliance with JMsolutions' newest software system, DealerUps[TM] CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. , which tracks and manages customer information and purchase preferences. Through the alliance, IMN and JMsolutions will offer a totally unique communications solution for their dealership clients. The tightly integrated, closed-loop system Noun 1. closed-loop system - a control system with a feedback loop that is active
closed loop

control system - a system for controlling the operation of another system
 will enable dealers to capture, aggregate and continuously update customer data; manage multi-faceted customer communications programs Software that manages the transmission of data between computers, typically via modem and the serial port. Such programs were very popular for connecting to BBSs before the Internet took off. ; use rich analytics to evaluate results; and streamline and speed up sales.

"IMN Loyalty Driver is the pinnacle pinnacle (pĭn`ĭkəl), minor architectural motif of vertical tapering shape, usually crowning a pier, buttress, or gable. Although sometimes it appears in Renaissance design, as in the Certosa di Pavia, it is almost exclusively a medieval  of dealership e-newsletter services," said JMsolutions Vice President, Retail Solutions, Ted Rubin. "The quality of content and readership read·er·ship  
n.
1. The readers of a publication considered as a group.

2. Chiefly British The office of a reader at a university.
 tracking ability that Loyalty Driver offers gives dealers a powerful marketing platform for staying in touch with their customers."

"The DealerUps CRM offers the most intuitive tools to help dealers relate to their customers, automate To turn a set of manual steps into an operation that goes by itself. See automation.  communications, and quicken A popular financial management program for PCs and Macs from Intuit, Inc., Mountain View, CA (www.intuit.com). It is used to write checks, organize investments and produce a variety of reports for personal finance and small business.  the selling process," said Kimo Kong, Vice President of Sales for IMN. "Our joint solution will give IMN clients powerful new tools to make every e-newsletter mailing even more effective as part of an integrated marketing and sales program. With the DealerUps CRM addition, dealers will have a new and improved understanding of where every lead came from, and the success of every form of customer outreach."

IMN Loyalty Driver is a fully managed, monthly e-newsletter service for auto dealers, with valuable lifestyle and soft-sell content to maintain customers' interest and loyalty to their dealerships. The e-newsletters include sophisticated readership analytics, and a Buy Signal[TM] service that provides contact lists of individuals who have requested test drives. Dealerships using the service report dramatic increases in Web traffic and immediate test drive requests and consistently low opt-out rates (less than one percent), with every e-newsletter mailing. More than 300 dealerships now use IMN Loyalty Driver, including many of the nation's largest dealership organizations.

DealerUps CRM offers a suite of tools to help dealerships increase sales, improve marketing and customer relationship management programs, and decrease the time it takes for a customer to purchase a vehicle. The core of its offerings is their DeskLog[R] module, which electronically mirrors dealers' paper desk logs, and makes commonplace steps of the sale more efficient and productive, such as swiping drivers' licenses, sharing leads with the Internet department, or printing forms. By keeping track of these individual customer communications across departments, dealerships avoid duplicate steps, keep customers happier, and compress time required to complete a sale.

For more information on IMN Loyalty Driver and the joint alliance with JMsolutions' DealerUps CRM, visit www.imnloyaltydriver.com or call 1-866-964-NEWS (6397), extension 214.

About IMN

IMN (iMakeNews, Inc.) of Waltham, MA is a leading e-communications service provider. Originally focused on e-newsletters, IMN now delivers e-communications solutions that boost business performance and span e-newsletters, e-mail, mini-sites, weblogs, and robust tracking and analytics. IMN products are sold worldwide directly and through reseller An organization that sells hardware and software to the general public. Resellers purchase products from software publishers and hardware manufacturers.  organizations. IMN has pioneered Informative Marketing[TM], a strategy for using online analytics to better understand customers and prospects, take action based on their responses to content, and improve the return on e-communications program investments. Founded in 1999 and funded by Brook Venture Funds, IMN services over 1,700 accounts globally. The company's approach to e-communications has been embraced by major corporations such as Shell Oil, Wachovia, CitiStreet, and ING. More information about IMN is available at http://www.imninc.com.

About JMsolutions

A JM Family Enterprises, Inc. (JMFE) (www.jmfamily.com) company, JMsolutions (www.jmfe-jmsolutions.com) creates and markets innovative software systems to help automotive dealers improve operational efficiencies while maximizing sales. JMsolutions focuses on customer relationship management, dealer desking, finance and insurance menus, new and used car inventory optimization optimization

Field of applied mathematics whose principles and methods are used to solve quantitative problems in disciplines including physics, biology, engineering, and economics.
 and reporting solutions. It also provides dealers with related training and consulting services Noun 1. consulting service - service provided by a professional advisor (e.g., a lawyer or doctor or CPA etc.)
service - work done by one person or group that benefits another; "budget separately for goods and services"
. JMsolutions boasts over 1,200 dealership clients nationwide, including four out of the nation's top five dealer groups. Headquartered in Deerfield Beach, Fla., JMsolutions has major operations in Dallas, Texas “Dallas” redirects here. For other uses, see Dallas (disambiguation).
The City of Dallas (pronounced [ˈdæl.əs] or [ˈdæl.
.

Journalists who would like more information should contact Dawn Ringel, Warner Communications, 781-449-8456 or dawn@warnerpr.com or Marc Spoto, JMsolutions, 954-418-5127 or marc.spoto@jmfamily.com.
COPYRIGHT 2007 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2007, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 30, 2007
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